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Tubagus Fajar Adhitya
"Penelitian ini mengenai kepuasan masyarakat atas kualitas pelayanan di Kantor Kelurahan Pejaten Barat. Penelitian ini menggunakan pendekatan kuantitatif yang bersifat deskriptif yang bertujuan untuk mengetahui kepuasan masyarakat atas kualitas pelayanan di Kantor Kelurahan Pejaten Barat yang diukur melalui dimensi-dimensi kualitas pelayanan. Jumlah sampel dalam penelitian ini berdasarkan rumus Slovin berjumlah 100 responden. Hasil dari analisis kepuasan masyarakat atas kualitas pelayanan di kantor Kelurahan Pejaten Barat adalah masyarakat masih belum merasa puas atas kualitas pelayanan yang diberikan di kantor Kelurahan Pejaten Barat.

This research is about satisfaction of citizens on the quality of public services in office kelurahan Pejaten Barat. This research uses quantitative and descriptive approach to describe citizens satisfaction on the quality of public services in the office of Kelurahan Pejaten Barat, by measuring dimensions of service quality. Number of samples in this research based on the Slovin formula are around 100 respondents. Result of this research shows that the quality of public services to the citizens at the office of Kelurahan Pejaten Barat si still not make the local people feel satisfied.
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Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
S55151
UI - Skripsi Membership  Universitas Indonesia Library
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Adistia Marina Aisyah Nurhasanah
"Penelitian ini membahas tentang kepuasan masyarakat atas kualitas pelayanan kesehatan Posyandu Dahlia Desa Sukmajaya Kecamatan Tajur Halang Kabupaten Bogor. Penelitian ini menggunakan pendekatan kuantitatif yang bersifat deskriptif. Data diperoleh melalui kuesioner pada 47 responden dan wawancara mendalam pasien Posyandu Dahlia Desa Sukmajaya Kecamatan Tajur Halang Kabupaten Bogor pada bulan Juni 2015. Hasil penelitian menunjukkan bahwa pasien sudah merasa puas atas kualitas pelayanan kesehatan yang diberikan Posyandu Dahlia Desa Sukmajaya Kecamatan Tajur Halang Kabupaten Bogor.

This research discusses the satisfaction of citizens on the quality of public health services in Dahlia’s Posyandu Sukmajaya Tajur Halang Bogor Regency. This research uses quantitative descriptive approach. Data obtained through questionnaire with 47 respondents and in-depth interviews to patients of Dahlia’s Posyandu Sukmajaya Tajur Halang Bogor Regency in June 2015. Result of research shows that patients felt satisfied about quality of public services that given by Dahlia’s Posyandu Sukmajaya Tajur Halang Bogor Regency.
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Depok: Fakultas Ilmu Administrasi Universitas Indonesia, 2014
S61609
UI - Skripsi Membership  Universitas Indonesia Library
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Matondang, Fauzil Arsil
"Peranan tanah dalam kegiatan pembangunan makin banyak dibutuhkan, sehingga nilainya semakin meningkat. Pelaksanaan administrasi pertanahan dan manajemen pelayanan, temtama pengumsan sertiiikasi bidang tanah sering membawa permasalahan yang kompleks, antara lain praktek pelayanannya pada Kantor Pertanahan BPN yang masih dianggap kurang tertib dan kurang memuaskan bagi masyarakat.
Demikian pula halnya yang terdapat pada Kantor Pertanahan Kotamadya Jakarta Selalan, memprmyai wgas pelayanan bidang pertanahan pada cakupan wilayah kerja Kotamadya Jakarta Selatan. Dengan cakupan wilayah keja yang demikian Iuas dan kompleks tersebut, proses pemberian pelayanan yang dbalankan oleh unit-unit kerjanya sangat dituntut untuk dapat mcmberikan pelayanan berkualitas agar dapat memberikan kepuasan bagi rnasyarakat.
Atas dasar tersebut, penelitian ini dilakukan untuk mengukur persepsi masyarakat pengguna jasa mengenai kualitas dan kepuasan pelayanan yang diberikan oleh Kantor Pertanahan Kotamadya Jakarta Selatan. Tujuan penelitian ini adalah untuk mengetahui telah sejauh mana kepuasan masyarakat pengguna terhadap kualitas pelayanan bidang pertanahan di Kantor Pertanahan Kotamadya Jakarta Selatan, dimana hasil pcnelitian diharapkan akan dapat dijadikan bahan masukan bagi para pengambil keputusan khususnya dalam bidang pelayanan publik.
Kerangka teori dalarn penelitian ini terdiri dari teori-teori mcngenai persepsi masyarakat, pemerintah sebagai penyedia pelayanan publik, kualilas pelayanan, dan teori kepuasan pelanggan Serta pengkuran terhadap kepuasan pelanggan.
Pengumpulan data yang dilakukan dalam penelitian ini menggunakan metode kuantitatiti Dimana data yang dikumpulkan melalui instrumen kuisioner. Penyebaran kuisioner dilakukan melalui teknik accidental sampling dengan jumlah responden sebanyak 100 orang. Responden dipilih dari sejumlah masyarakat yang telah mengurus administrasi pertanahan di Kantor Pertanahan Kodya Jakarta Selatan. Teknik ini dipergunakan karena tidak adanya daftar sampel. Selanjutnya data kuantitatif disajikan dalam bentuk tabel dan prosentase, yang kemudian akan dianalisa secara deskriptif analisis.
Berdasarkan hasil penelitian terhadap kualitas pelayanan, didapatkan hasil bahwa masyarakat menilai pelayanan bidang pertanahan di Kantor Pertanahan Kodya Jakarta Selatan sudah cukup baik. Hampir sebagian besar indeks kinerja pelayanan menurut respnnden berada pada persentase 80%. Beberapa indikator yang dinilai cukup baik yakni: pertama, indikator aspek reliability tentang petugas yang memiliki keahlian dan pengetahuan yang dapat diandalkan dalam pelayanan (87%) Kedua, indikator tentang pelanggan selama ini tidak menemukan kasalahan dalam pelayanan (86%), Akan tetapi, diketahui masih terdapat keluhan antara harapan dan kenyataan yang dirasakan responden yang diukur melalui indikator-indikator dari kelima dimensi servqual. Dari kelima dimensi tersebut, indikator pada dimensi responsiveness yakni tentang kecepatan dan ketepatan waktu pemerosesan urusan layanan yang diminta masyarakat (78%). Kemudian indikator pada dimensi assurance yakni tentang oknum petugas yang masih mau meminta dan menerima uang suap atau tip dari pelanggan diluar dari tarif resmi (78%).
Kesimpulan dari analisis data menunjukkan bahwa menurut pendapat para responden, ternyata secara keseluruhan pelayanan yang diberikan kepada masyarakat pengguna telah cukup baik, sebagaimana yang diharapkan. Hal ini ditunjukkan dengan pendapat responden yang memberikan tingkat penilaian atas kualitas pelayanan diatas 80% terhadap semua indikator dimensi servqual. Hanya ada beberapa penilaian yang masih perlu mendapat perhatian, salah satunya masalah pungutan diluar tarif resmi yang masih dilakukan oleh oknum petugas, walaupun hanya sebagian kecil responden yang mengalaminya. Kemudian dari segi sarana fisik pelayanan, Kantor Pertanahan Kodya Jakarta Selatan sudah cukup baik, karena bertempat dalam ruang pelayanan terpadu milik kantor Walikota Kodya Jakarta Selatan, sehingga dalam hal kordinasi antar instansi yang berkaitan juga lebih memudahkan pelayanan. Selanjutnya masalah sumber daya manusia (SDM) yang betugas baik yang berada di loket pelayanan (Front liner) maupun di ruang kantor (back office), menurut sebagian responden telah cukup memiliki kemampuan dan keahlian yang dapat menunjang dalam pemberian pelayanan yang lebih baik.
Agar dapat lebih meningkatkan kualitas pelayanan dan memberikan kepuasan kepada masyarakat pengguna jasa Kantor Pertanahan Kodya Jakarta Selatan, serta berdasarkan temuan dan masukan dari responden, penulis memberikan saran yakni: pertama, program pelayanan khusus yang diadakan Kantor Pertanahan Kodya Jakarta Selatan melalui kerjasama pemerintah Kotamadya Jakarta Selatan, seperti ; adjudikasi APBD dan swadaya, karena relatif murah dan cepat serta dilaksanakan di wilayah kelurahan domisili masyarakat setcmpat. Kedua, untuk lebih mempercepat proses penyelesaian berkas administmsi pertanahan, yang masih dikeluhkan responden karena lewat dari jangka waktu penyelesaian, maka yang dapat dilakukan adalah menyederhanakan hirarki proses administrasi. Ketiga, untuk menekan pungutan liar dilakukan 3 upaya yakni: (a) agar diberikan insentif yang memadai kepada pctugas pelayanan untuk menghindari oknum petugas melakukan pungutan liar. (b) diberikan sanksi yang tegas kepada oknum petugas apabila masih melakukan pungutan liar, baik berupa teguran lisan maupun tertulis, bila perlu dapat dimutasikan hingga dipecat. (c) prosedur dan tarif resmi yang dikenakan terhadap jenis layanan agar dapat diketahui masyarakat melalui media-media inforrnasi seperti: brosur, Ieaflet, spanduk dll.

The role of land in the development activities is increasingly needed, resulting in its increasing value. The application of land administration and service management, especially the handling of certification on a piece of land often brings with the a comples matters, among other things its service applications in BPN Land Office considered as not too orderly and not too satisfactory for the people at large.
The same thing exists in Land Office of South Jakarta Municipality, having its duties in the field of land matters in the working scope of South Jakarta Municipality. With that large and complex working scope as such, the process in providing services being run by its working units is very much demanded to provided quality services in order to provide satisfaction to the people at large.
On that basis, this research is carried out to measure the perception of the people at large as service users concerning the quality and satisfactory services provided by Land Office of South Jakarta Municipality. The objective of this research is to find out how much the satisfaction of the people at large as users on service quality in the field of land in Land Office of South Jakarta Municipality, whereas the results on the research are expected to be used as inputs for decision makers, particularly in the field of public services.
The theoritical framework in this research consists of theories on the perception ofthe people at large, the goverment as provider of public services, service quality, and the theory of customer satisfaction as well as measurement on customer satisfaction.
The data collecting carried out in this research uses quantitative method, whereas the data collected through questionnaire instrument. The questionnaire distribution is done through accidental sampling technique with the total respondents 100 respondents- The respondents are selected from a number of people who have handled their land administration in Land Office of South Jakarta MUnicipality. This technique is used since there is no sample list. Further the quantative data is presented in the form of tables and percentages, and then to be analyzed by descriptive analysis.
Based on the results of research on service qualities, they results in the finding that the people consider the services in the field of land at Land Office of South Jakarta Municipality have been sufticiently good Almost the majority on the index of service performance according to the respondents exist in 80% percentage. Several indicators considered as sufficiently good are: first, the indicator on reliability aspect on the oflioers in charge having the reliable expertise and knowledge in the services (87%) Second, indicator of customer aspect so far there has not been any mistake in their services (86%) However, it was still found out complaints between the expectations and realities felt by the respondents measured by indicators of those tive servqual dimentions. Of those five dimensions, the indicator on responsiveness dimersion that is on the speed and punctuality of the processing on the services requested by the people at large(78%). Then the indicator on assurance dimension that is on the officer personality still willing and asking for bribes or tips from the customers outside the official determined price (78%)
The conclusions from the data analysis show that in the opinions of respondents, it is found out that the services provided to the people as users have been sufficiently good, as expected. This is shown by respondents? opinion giving their rating valuation on service quality above 80% on all indicator of servqual dimension There are only some valuations that need to be considered, one of them is extra charges outside the official price still done by the officers as parties, even though only a small part of the customers experiencing them. Then from the aspect of phisical facilities on the services, the Land Office of South Jakarta Municipality is sufficiently good, since it is located under one roof? service office belong to the Mayor office of South Jakarta Municipality, thus inter-cordination among the related institutions also has made it easier on the services. Next is the problem of Human Resource (HR) on duty both existing in the service locket (front liner) as well inside the office building (back office), according to part of respondents they already have sufficient ability and expertise that can support in providing better services.
In order to better improve the service quality and providing satisfaction among the people at large as users of the services the Land Office of South Jakarta Municipality, and based on the inputs and Endings from the respondents, the writer provides the following suggestions: first, the special service program held by the Land Ofiice of South Jakarta Municipality through cooperation with the local govemment of South Jakarta Muncipality such as adjudication and self-sufficient, because it is cheaper and quicker. Second, in order to accelerate the land file resolving processes, still complained by the respondents for exceeding the expected date, then the thing to be done is to simplify the administrative processing hirarchy. Third, to supress illegal charges: (a) providing sufficient incentives to service officers to avoid illegal charges. (IJ) giving strict sanction when the officer in change still carrying out illegal charges, both orally and in writing, up to mutation and dischage. (c) the official procedures and pricing incurred to types of services should be known by the people at large through information medias such as brochures, leaflets, billboards, etc.
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Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2006
T21909
UI - Tesis Membership  Universitas Indonesia Library
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Nita
"Skripsi ini membahas persepsi masyarakat mengenai kualitas pelayanan IMB pada instansi pemerintah Suku Dinas Pengawasan Dan Penertiban Bangunan P2B di Jakarta Barat. Penelitian yang digunakan adalah pendekatan kuantitatif yang didasarkan pada tujuan penelitian deskriptif dan menggunakan metode survey dalam penelitian ini. Penilaian dari hasil adalah jawaban dari kuesioner dan wawancara yang tidak mendalam yang digunakan skala likert.
Populasi pada penelitian ini 2062 orang dan sampel pada penelitian ini sebanyak 96 orang dan dalam mengumpulkan data digunakan teknik random sampling. Dalam menganalisa data pada penelitian ini menggunakan teknik distribusi frekuensi.
Dalam penelitian ini menjelaskan bahwa persepsi masyarakat mengenai Kualitas Pelayanan yang diberikan oleh Suku Dinas Pengawasan dan Penertiban Bangunan P2B di Jakarta Barat cukup baik.

This thesis discusses the public perception about the quality of government services at IMB Office of Supervision and Control Building in West Jakarta P2B. Study is a quantitative approach based on descriptive research objectives and survey method in this study. Assessment of the results is the answer of the questionnaire and in-depth interviews that are not used Likert scale.
Population of 2062 people in this study and the sample in this study as many as 97 people and in collecting the data used random sampling techniques. In analyzing the data in this study using a frequency distribution techniques.
In this study explained that the public perception about the quality of services provided by the Office of Supervision and Control Building in West Jakarta P2B pretty good.
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Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
S-Pdf
UI - Skripsi Open  Universitas Indonesia Library
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Hafizh Muhamad Boutros Hadianto
"Penelitian ini mencoba untuk menjawab dua pertanyaan: pertama adalah apa hubungan kualitas jasa dan produk terhadap kepuasan konsumen? Kedua, apa hubungan dari kepuasan konsumen terhadap niat konsumen untuk mengganti merek dalam industri mobil? Penelitian ini menggunakan regresi untuk menguji hipotesis penilitian mengenai pengaruh kualitas jasa dan produk terhadap kepuasan konsumen, dan niat konsumen mengganti merek. Penelitian ini menggunakan sampel sebesar 100 orang yang telah memiliki mobil Honda lebih dari satu tahun, dan telah secara pribadi mendatangi diler Honda untuk melakukan servis mobil. Penelitian ini menemukan bahwa kualitas jasa dan produk memiliki hubungan positif yang signifikan terhadap kepuasan konsumen, dan bahwa kepuasan konsumen tidak memiliki hubungan yang signifikan terhadap intensi untuk mengganti merek.

This research tries to answer two key research questions, firstly what is the relationship between service quality and product quality on customer satisfaction within an integrated model? Secondly what is the relationship between customer satisfaction and customers’ intention to switch brands in the automobile i ndustry. This research uses regression to test the hypothesis of product and service quality contribution towards customer satisfaction, and customers’ intention to switch brands. The samples of this research consists of 100 people who own a Honda automobile for more than a year, and have personally brought their automobile to a Honda dealership for service. Results show that service quality and product quality significantly affects customer satisfaction, and that customer satisfaction does not have a negative significant relationship with customers’ intention to switch brands.
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
S-pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Ridha Annisya
"Penelitian ini membahas mengenai Kualitas Pelayanan Light Rail Transit di Provinsi DKI Jakarta. Kualitas pelayanan transportasi penting karena di dalam regulasi mengenai standar pelayanan untuk transportasi publik sudah diatur di Indonesia. Penelitian ini bertujuan untuk menganalisis bagaimana kualitas pelayanan Light Rail Transit di Provinsi DKI Jakarta melalui kepuasan penggunanya. Pembahasan penelitian ini menggunakan teori kualitas pelayanan yang terdiri dari enam dimensi, yaitu tangible, reliability, responsiveness, insurance, empathy, dan comfort. Pendekatan penelitian ini menggunakan pendekatan kuantitatif dengan teknik pengumpulan data berupa survei dan wawancara mendalam. Setelah penelitian dilakukan dengan menggunakan 120 sampel, hasil penelitian menunjukkan terdapatnya kesenjangan antara kualitas pelayanan yang diberikan dengan yang diharapkan oleh pengguna. Kesenjangan ini menunjukkan bahwa harapan pengguna ke enam dimensi lebih tinggi dibandingkan dengan kenyataan yang diterima di lapangan. Semakin kecil nilai kesenjangannya, maka dapat dikatakan pelayanannya semakin baik. Berdasarkan hasil penelitian, dimensi yang memiliki gap terendah yaitu reliability dengan skor -0.09 sedangkan dimensi yang memiliki gap tertinggi yaitu dimensi comfort dengan skor -0,17. Hasil dari penelitian menyarankan bahwa pelayanan Light Rail Transit di Provinsi DKI Jakarta perlu ditingkatkan dari segi ketersediaan kursi tunggu, kemampuan petugas, serta keamanan dan kenyamanan saat berada di dalam stasiun maupun dalam gerbong kereta guna memberikan pelayanan maksimal kepada pengguna.

This research discussed the quality of Light Rail Transit Jakarta. Light Rail Transit Jakarta is one of the latest kind of public transportation in DKI Jakarta. The quality of transportation services is important because regulations regarding service standards for public transportation have been regulated in Indonesia. This research aims to analysis the public service quality of LRT Jakarta through a measurement of the satisfaction of it’s users. The measurement is conducted through quantitative approach using the theory of quality of public transportation that was modified from quality of service which has dimensions, tangible, reliability, responsiveness, insurance, empathy, and comfort. This research utilizes data from survey and depth interview to measure the public service quality of LRT Jakarta. After research conducted using 120 samples, the results of this study are based on the indicators used as research instruments indicate that the quality of Light Rail Transit Jakarta is good. Based on the research, the dimension that has the lowest gap is reliability with score -0.09, while the dimension with the highest gap is comfort dimension with score -0.17. Based on the translation and research that has been done, the result shows that the quality of quality of LRT Jakarta counts as quite fair. The result suggest that services of the LRT Jakarta should be improve in many ways, such us availability of waiting seats, ability of the officer, security and also comfortness while at the station or in the train to provide maximum services for the passenger."
Depok: Fakultas Ilmu Administrasi Universitas Indonesia, 2021
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UI - Skripsi Membership  Universitas Indonesia Library
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Theresia Helena Paulina
Depok: Universitas Indonesia, 2008
T24466
UI - Tesis Open  Universitas Indonesia Library
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Fitri Yuli Mayasari
"Pelayanan rawat jalan merupakan salah satu Unit kerja di rumah sakit yang melayani pasien dengan berobat jalan termasuk seluruh prosedur diagnostik serta terapeutik. Waktu tunggu merupakan salah satu hal penting yang akan menentukan citra awal pelayanan rumah sakit. Salah satu alat untuk mengidentifikasi kebutuhan konsumen rumah sakit adalah dengan Total Quality Service (TQS). Kepuasan pasien merupakan faktor utama dan tolak ukur keberhasilan rumah sakit yang diberikan kepada pelanggan yang berdampak jumlah kunjungan meningkat dan pasien yang puas cenderung akan kembali.
Penelitian ini merupakan penelitian Kuantitatif dengan desain potong lintang (cross sectional) dengan melakukan analisis korelasi yang menganalisa hubungan variabel dependen dan variabel independen. Penelitian dilakukan dengan menghitung waktu tunggu poliklinik dan waktu pemeriksaan dokter, kemudian dilakukan survey kuesioner TQS terhadap 135 responden.
Hasil penelitian menyatakan bahwa waktu tunggu poliklinik, waktu pemeriksaan dokter tidak mempengaruhi kepuasan pasien. Kualitas personil, pelayanan administrasi, pengalaman perawatan medis, dan tanggung jawab sosial memiliki hubungan yang signifikan dengan kepuasan pasien. Dan faktor tanggung jawab sosial merupakan variabel yang paling dominan dan berpengaruh terhadap kepuasan pasien di RSIA AMC Metro.

Outpatient services is one of unit working in hospitals that serve patients with outpatient including all diagnostic and therapeutic procedures. The waiting time is one important thing that will determine the initial image of hospital services. One of the tools for identifying customer needs hospital is the Total Quality Service (TQS). Patient satisfaction is a major factor and a measure of the success of the hospital which is given to customers who impact the number of visits increased and patients are satisfied tend to be returned.
This research is a quantitative research with cross sectional design (cross-sectional) with correlation analysis to analyze the relationship the dependent variable and independent variables. The study was conducted by calculating the waiting time and time clinic doctor examination, then conducted a TQS questionnaire survey on 135 respondents.
The study states that the waiting time and the doctor's examination time did not affect patient satisfaction. The quality of personnel, administrative services, medical care experiences, and social responsibility has a significant relationship with patient satisfaction. And the social responsibility factor is the most dominant variable and the effect on patient satisfaction in RSIA AMC Metro.
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Depok: Fakultas Kesehatan Masyarakat Universitas Indonesia, 2015
T43476
UI - Tesis Membership  Universitas Indonesia Library
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Laily Alfunnimah
"Nowadays, the airlines bussiness in indonesia has growth rapidly. Many airlines company emerge, nor charter or schedule make the competition even stronger. Every company try to give better service to each it?s customer. The high demand of transportation within society continually make each airline to escalate the quality of service that resulted satisfaction of it?s customer. The quality service of an airlines company costitute simoulteus activity between ground service and inflight service. Inflight service hold the major role in creating consumer perceive towards quality service in generally.
PT Indonesia Air Transport, Tbk, are many company that contribute in fulfilling the high demand of indonesian air transportation. With it?s background as charter flight company, therefore Indonesia Airt Transport (IAT) always undertake to increase it?s quality service, nor in safety or service. In this research, the inflight service proces that been given by Indonesia Air Transport will be discussed further more, the purpose of the research is to know the satisfactionary perception of its costumer towards inflight service given by Indonesia Air Transport (IAT).
In this research, the perception, measured based on SERVQUAL dimension (tangible, reliability, responsiveness, empathy, and assurance) based on the theory expand by Pasuraman, Zeithamal, and Berry, by using frekuent distribution and SPSS 16.00 tools.
From the result of this research, know that the majority of responden or flight passanger tend to give better perception towards inflight service given by IAT. From all the research dimension can be conclude that the average of response of each responden indicate the satisfaction behaviour. This result can be input for IAT, in the the near future Indonesia Air Transport can give mote attention and increase the quality service toward it?s consumen by taking care the safety aspect or service.
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Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009
S-Pdf
UI - Skripsi Open  Universitas Indonesia Library
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Rangga Husnaprawira Rasjad
"Tujuan penelitian ini adalah untuk melihat apakah ada hubungan antara service quality, perceived value, customer satisfaction serta post-purchase intention pada responden yang pernah menggunakan M-VAS dalam 6 (enam) bulan terakhir, berusia 18-35 tahun, serta berdomisili di Jabodetabek. Adapun hasil penelitian diolah dengan menggunakan Structural Equation Modeling. Hasil penelitian menunjukkan bahwa service quality berhubungan positif dengan perceived value. Perceived value berpengaruh secara signifikan terhadap customer satisfaction dan post-purchase intention. Customer satisfaction juga berpengaruh secara signifikan terhadap post-purchase intention. Sementara itu, service quality menunjukkan hubungan tidak langsung dengan customer satisfaction dan post-purchase intention melalui perceived value.

This research aims to observe the relationships amongst service quality, perceived value, customer satisfaction and post-purchase intention for the respondents who have used M-VAS in the last 6 (six) months, aged 18-35 years old, and live in Jabodetabek area. The result shows that service quality positively influences perceived value. Whereas perceived value positively influences both customer satisfaction and post-purchase intention. Customer satisfaction also positively influences post-purchase intention. In the end, service quality has an indirect positive influence towards customer satisfaction and post-purchase intention through perceived value."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
S60918
UI - Skripsi Membership  Universitas Indonesia Library
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