Putri Ayasha Nailah Adriana
Analisis Strategi Electronic Customer Relationship Management dalam Mempertahankan Loyalitas Pelanggan = Analysis of Electronic Customer Relationship Management Strategies in Maintaining Customer Loyalty
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Makalah dan Kertas Kerja
Gilang Ramadhan
Analisis keterlibatan konsumen terhadap merek dr. Martens melalui strategi pemasaran digital = An analysis of the consumer engangement on dr. Martens brand through digital marketing strategies
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Makalah dan Kertas Kerja
Goldstein, Beth
The ultimate small business marketing toolkit : all the tips, forms, and strategies you'll ever need
McGraw-Hill, 2007
 Buku Teks SO
Monroe, Kent B.
Pricing : making profitable decisions
McGraw-Hill, 1979
 Buku Teks
Hayden, C. J.
Get clients now! TM: a 28-day marketing program for professionals, consultants, and coaches
[American Society for Training & Development;American Society for Training & Development, American Society for Training & Development], 2007
 eBooks