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"This research raises problem about “How's traditionall media role in development information dissemination in province of Jambi now?, and it purposes to get describing about that media at the present, with uses and gratification theory, positive paradigm, description type, quantitave approach and survey methode with indepth interview. "
KM 3:2 (2007)
Artikel Jurnal  Universitas Indonesia Library
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Straubhaar, Joseph D.
Boston: Cengage Learning, 2018
384.097 3 STR m
Buku Teks  Universitas Indonesia Library
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Parikka, Jussi, 1976-
Cambridge, UK: Polity Press, 2012
302.23 PAR w
Buku Teks  Universitas Indonesia Library
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Kharisma Titania Pribadi
"Meningkatnya angka stasiun televisi berita di Indonesia membuat persaingan di industri ini semakin kompleks. Perkembangan teknologi serta kemungkinan pendapatan yang dijanjikan industri ini sangat menggiurkan pelaku usaha, namun disisi lain meningkatkan angka pesaing hanya akan membuat pangsa pemirsa stasiun televisi semakin berkurang terutama bagi stasiun televisi berita yang memang pang pemirsanya sudah terbatasi oleh kriteria tertentu. Namun, walau dengan kondisi ini iNews memilih untuk memulai mengudara menantang pesaing-pesainnya di tengah kepopularitasan Metro TV dan TV One yang sedang memuncak. Oleh karena itu, untuk dapat bersaing dengan kompetitornya, iNews perlu meningkatkan konten yang dimilikinya untuk meningkatkan pangsa pasar yang tentunya akan merangsang jumlah pemasangan iklan oleh advertiser. Penelitian ini menganalisis lingkungan internal dan eksternal dengan menggunakan analisis SWOT iNews untuk dapat membantu dalam peningkatan konten iNews sebagai televisi berita. Dari hasil penelitian, iNews memiliki kekuatan (competitive advantage) untuk sistem integrasinya dimana iNews dapat bertukar sumber daya dengan RCTI, GTV, dan MNC TV. Dengan sistem terpadu ini, iNews menjadi kaya akan materi berita yang juga diikuti dengan sumber daya manusia terpadu yang mumpuni untuk menciptakan konten-konten seperti tayangan forum diskusi yang merupakan jenis tayangan yang digemari pemirsa.

Growing number of news TV in Indonesia has led to complex competition among media industry in the country. Technology development as well as potential high revenue indeed triggers industry players to enter the field, however the more industry players start entering the field it would also lessen the number of the industry market share. Moreover, the fact that news TV has a segmented audience makes the share for specifically this business even lesser. The intense competition this business offers seems to not stopping iNews from airing as news TV. As we have known even before iNews start airing, the industry already has Metro TV and TV One who are considered to have a strong market and popularity as news TV in Indonesia. Thus, in order to be able to survive and win the competition, iNews should start improving their programs content with expectation it could increase the number of audience that would also trigger the increase of advertisings in iNews from advertisers. It was previously said by Nielsen that most of TV station revenue is contributed by advertising revenue. Through this thesis, writer was analyzing iNews internal and external environment using SWOT analysis to help finding out whether iNews has unique strength that cant be easily copied by its competitors to improve its programs content and win the market. The analysis found out that iNews has applied a system called integration system which allows iNews to exchange resource with RCTI, GTV, and MNC TV. By exploiting the application of this system, it would help iNews in creating innovative and attractive programs such as a program which adopts the concept of open discussion in which this type of program has attract quite a big number of audience."
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
T53027
UI - Tesis Membership  Universitas Indonesia Library
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Lany Widyastuti
"ABSTRAK
Skripsi ini membahas penyebaran informasi di organisasi Forum Lenteng melalui program Akumassa. Akumassa merupakan program pendidikan dan pemberdayaan komunitas dengan berbagai media. Media yang digunakan yaitu lokakarya dengan komunitas lokal di berbagai daerah di Indonesia dan media massa. Tujuan penelitian ini adalah untuk memberikan gambaran mengenai proses penyebaran informasi dan pemanfaatan media massa yang digunakan melalui program Akumassa. Penelitian ini adalah penelitian kualitatif dengan metode studi kasus. Hasil penelitian ini yaitu program Akumassa memberikan informasi mengenai literasi media dan menjadi pelaku media kepada komunitas lokal. Pemafaatan media massa melalui film, pameran, dan tulisan yang akan diterbitkan secara tercetak atau melalui website Akumassa agar siapapun dapat memperoleh, memanfaatkan dan menghasilkan informasi mengenai isu di daerah komunitas tersebut

ABSTRACT
This research discusses the dissemination of information in Forum Lenteng organization through Akumassa program. Akumassa is an education program and community development with various media. Akumassa program is bassically about workshop with local communities located in various regions in Indonesia. Purposes of this reasearch is to describe information dissemination process and to utilization of mass media through Akumassa program. This study is using qualitative approach with a case study as a chosen method. The main result of this study is that the Akumassa program provides information on media literacy and media perpetrators to local communities. The utilization of mass media through films, exhibitions, and a paper are published in printed or through Akumassa website, where anyone can acquire, utilized and generate information about the current issues in local community."
2015
S61120
UI - Skripsi Membership  Universitas Indonesia Library
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Ponisah
"ABSTRAK
Menarche yang makin dini memungkinkan remaja putri lebih cepat bersentuhan
dengan kehidupan seksual sehingga memungkinkan remaja putri untuk hamil dan
menjadi seorang ibu semakin besar. Riskesdas tahun 2010, prevalensi menarche
dini di Provinsi Jambi 0,6%, sedangkan studi pendahuluan pada Februari 2017 di
Kabupaten Tebo, prevalensi menarche dini pada siswi SMP ada 16%, dan salah
satu faktor risiko menarche dini adalah keterpaparan media informasi pornografi.
Penelitian ini bertujuan untuk mengetahui hubungan keterpaparan media
informasi pornografi dengan menarche dini pada siswi SMP dan MTs di
Kabupaten Tebo Provinsi Jambi tahun 2017. Penelitian ini adalah penelitian
kuantitatif dengan desain crosssectional. Populasi dalam penelitian ini adalah
seluruh siswi dari kelas VII sampai dengan kelas IX yang bersekolah di SMP dan
MTs baik swasta ataupun negeri yang berada di Kabupaten Tebo Provinsi Jambi
tahun 2017, dan sampelnya ada 776 siswi. Hasil penelitian ini, tidak ada
hubungan yang bermakna antara keterpaparan media informasi pornografidengan
menarche dini pada siswi SMP dan MTs di Kabupaten Tebo Provinsi Jambi tahun
2017(p value 0,299) dengan nilai OR=1,210 (95% CI= 0,844-1,735). Perlu
pengawasan dan aturan yang kuat, terkait penggunaan media yang bisa mengakses
pornografi, serta program pembelajaran (KIE) terkait kesehatan reproduksi remaja
khususnya dampak yang ditimbulkan darimenarche dinikarena sering terpapar
pornografi.

ABSTRACT
Early menarche allows young women to get in touch with sexual life so as to
enable them to become pregnant and being a mother in greater probability.
Riskesdas in 2010, the prevalence of early young women menarche in Jambi
Province is 0,6%, while preliminary study in Februari 2017 in Tebo District, the
prevalence of young female student showed 16%. One that cause of early
menarche exposure to pornographic information media. This study aims to
determine the relationship of media exposured to pornographic informatin with
early menarche on female students of junior high school in Tebo District of jambi
Province in 2017. This is quantitative reseach with cross sectional design.
Population in reseach is all female students of junior high school from grade 7th
up to 9th who is going to either private or public junior high school in Tebo
District of jambi Provice in 2017, with 776 sample students. The result of this
study is there is no significant relationship between the exposure of pornographic
information media with early menarche of female students junior high school
intebo Districto of Jambi Province in 2017. There needs to have supervision and
rules, related to the use of media that can acces pornography, well as learning
programs (KIE) related to adolescent reproductive health especially impact of
early menarche caused bt high exposure of pornography contents."
2017
T48591
UI - Tesis Membership  Universitas Indonesia Library
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Fawaz Syaefullah
"Tesis ini dilatarbelakangi perkembangan teknologi informasi membuat perilaku memilih menjadi terpengaruh muatan informasi yang disebar oleh teknologi. Terutama
perkembangan media sosial yang membuat pemilih memiliki akses informasi sekaligus berpotensi terpapar beberapa konten yang memang sengaja dicari berupa konten yang
benar berisikan informasi politik maupun tidak sengaja yakni konten yang tidak benar berisikan hoaks karena algoritma media sosial. Belum lagi, hoaks yang hadir juga
membawa isu primordial. Sehingga hal ini perlu dilihat dampaknya terhadap generasi yang paling sering menggunakan media sosial dan berpotensi terpapar informasi politik dan hoaks bertema primordial lebih masif, yakni generasi milenial. Selanjutnya, penulis
memilih melihatnya di Pilkada DKI 2017 putaran kedua karena merupakan kasus yang paling lengkap untuk menjelaskan seluruh isu yang ingin ditulis dalam penelitian ini, yakni mengenai internet dan media sosial, informasi politik dan hoaks, isu primordial, dan generasi milenial. Penelitian ini akan menguji tingkat keterpaparan informasi politik dan tingkat keterpaparan hoaks bertema primordial dalam mempengaruhi perilaku
memilih generasi milenial pada pilkada DKI 2017 putaran kedua. Teori yang digunakan dalam penelitian ini yaitu teori model partisipasi politik media sosial (SMPPM) sebagai variabel independen dan perilaku memilih sebagai variabel dependennya. Metode yang digunakan yaitu metode kuantitatif dengan jumlah sampel sebanyak 400 responden,
tingkat kepercayaan 95% dan Margin of Error (MoE) 5%. Hipotesis dalam penelitian ini terpatahkan karena justru yang terjadi sebaliknya, Semakin tinggi keterpaparan informasipolitik, yang mengaktifkan tujuan rasional milenial, maka milenial akan cenderung semakin memilih pasangan Anies-Sandi dan semakin tinggi keterpaparan hoak bertema primordial, yang mengaktifkan tujuan primordial milenial, maka milenial akan cenderung semakin memilih pasangan Ahok-Djarot. Implikasi teoritis menunjukkan bahwa teori model partisipasi politik media sosial (SMPPM) dapat menjelaskan perilaku memilih milenial di Pilkada DKI 2017 putaran kedua.

This thesis is inspired by the development of information technology to make voting behavior to affect by the information content from technology. Especially the
development of social media that makes voters have access to information and potentially exposed some content that intentionally sought is the correct content that contained political or accidental information. The content did not correctly contain hoax because of social media algorithms. Moreover, the hoax also present primordial issues. So it needs to know the impact on the generation who use the most social media and potentially
exposure to political information and more massive primordial-themed hoaxes, i.e. millennials. Furthermore, the author chose to saw it in the second round of DKI 2017 because it is the most complete case to explain all the issues that want to be written in this research, namely about the Internet and social media, political and hoax information, primordial issues, and millennials. The study will test the exposure level of political
information and the primordial themed hoaxes exposure level in influencing the behavior of choosing millennials in the second round DKI 2017 elections. The theory used in this study was the theory of social media political participation model (SMPPM) as an independent variable and the voting behavior as its dependent variable. Method used is a quantitative method with a number of samples are 400 respondents, confidence level is 95% and Margin of Error (MoE) is 5%. Hypothesis in this study is not proven because precisely the opposite is the higher exposure of political information, which activates the
rational goal of millennials, then millennials will be increasingly to choose Anies-Sandi pairs and the higher The exposure of the primordial-themed hoax, which activates the millenniums primordial objective, it will be the millennial energy to choose the Ahok-Djarot pair. Theoretical implications suggest that the theory of social media political participation model (SMPPM) can be used to describe the behavior of selecting a millennial in the second round of DKI elections 2017."
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
T55374
UI - Tesis Membership  Universitas Indonesia Library
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Pijar Suciati
"Penelitian ini dilatarbelakangi oleh kenyataan bahwa Era Globalisasi telah menimbulkan efek dalam berbagai sektor. Tidak terkecuali dalam sektor komunikasi. Globalisasi tersebut menuntut komunikasi yang cepat dan real time. Karena itu, saat ini para humas sudah mulai menggunakan berbagai media berbasis ICT (Information Communication Technology).
Melihat hal ini, sebagai salah satu fakultas di sebuah universitas utama dan terbaik di Indonesia, Fakultas Teknik Universitas Indonesia (FTUI) berusaha untuk menghadirkan teknologi media penyampai informasi tersebut di dalam kampusnya dan menjadikan FTUI sebagai ?Digital Campus?. Untuk mewujudkannya FTUI menyediakan berbagai infrastruktur berbasis ICT yang dua diantaranya dikelola oleh humas, salah satunya adalah Jendela Informasi ? 04 (JI-04), sebuah papan pengumuman yang berbentuk papan pengumuman elektronik. Karena media ini belum pernah di evaluasi dan cukup unik, peneliti tertarik untuk mengetahui efektivitasnya melalui dampak komunikasinya.
Penelitian ini bertujuan untuk mengetahui mekanisme produksi dan pengaruh kualitas media dan kualitas pesan terhadap dampak komunikasi (JI-04). Selain itu, penelitian ini bermanfaat bagi perkembangan kajian media baru dan praktis bagi Humas FTUI untuk mengembangkan medianya.
Penelitian ini dilakukan dengan menggunakan paradigma positivis pada pendekatan kuatitatif yang bersifat eksplanatif. Pengumpulan data dilakukan dengan menggunakan metode survei melalui kuesioner. Populasi penelitian ini adalah seluruh mahasiswa FTUI S1 Reguler yang masih aktif berkuliah dan beraktivitas di lingkungan kampus FTUI pada jam pengoperasian JI-04. Sampelnya adalah mahasiswa program S1 reguler dari tujuh departemen FTUI yang masih aktif berkuliah tersebut dengan jumlah sampel sebanyak 94 orang.
Teknik pengumpulan data dilakukan secara primer dan sekunder. Data primer dikumpulkan melalui survei dengan menyebarkan kuesioner dan wawancara mendalam. Data sekunder diperoleh melalui companyprofile dan kepustakaan. Data yang diperoleh kemudian dilakukan pengujian statistik dengan bantuan perangkat lunak SPSS versi 12.0.
Dari hasil survei dan analisis yang dilakukan diketahui bahwa frekuensi membaca JI-04 adalah 1-3 kali dalam seminggu, yang paling strategis adalah yang di Lobby FTUI, informasi paling favorit adalah informasi beasiswa, kualitas media, kualitas pesan, dan dampak komunikasinya sudah baik. Juga terbukti kualitas media dan kualitas pesan berpengaruh pada dampak komunikasinya.
Kualitas media dan kualitas pesan memang memiliki pengaruh terhadap dampak komunikasi. Namun, setelah dilakukan uji regresi linier berganda ternyata kualitas pesan lah yang signifikan dalam mempengaruhi dampak komunikasi, sedangkan kualitas pesan tidak signifikan.
Melihat hasil tersebut, Humas Fakultas Teknik Universitas Indonesia harus terus memfokuskan dalam meningkatkan kualitas pesan di JI-04 sehingga dampak komunikasinya dapat terus meningkat.

This research is based on the fact that globalization era has caused effect in many sectors. It also effects the comunication sector. Globalization needs quick and real time communication. Nevertheless, nowadays public relations start using the ICT (Information Communication Technology) based media as their tool in delivering information to public.
Realizing this thing, as one of the faculty in number one university in Indonesia, Faculty of Engineering University of Indonesia developing these information media in the campus and making it as ?Digital Campus?. Faculty of Engineering provide many ICT based infrastructures to reach their mission to be a digital campus, two of them are maintained by public relations office of FTUI, one of them is electronic bulletin board named Jendela Informasi ? 04. This media has never been evaluated before and quite unique, researcher interested knowing the effectivity through the communication effect.
This research is aim to discover the production mechanism of this media and the Influence of media quality and message quality to communication effect of the electronic bulletin board (JI- 04).Beside that, this research also has significances in developing media information and practically few recommendations for public relations office of FTUI to develop its media.
Type of research use is positivist paradigm with quantitativeexplanative approach. Data gathering is conducted by using survey method through the distribution of questionnaires. The population of this research is Faculty of Engineering University of Indonesia?s Bachelor degree student that still active studying and doing activities at FTUI campus during the operational hours of JI-04. This research?s sample has been limited to 94 students from the regular Bachelor degree program from seven different departments.
Data collecting technique is done by primary and secondary data collecting. Primary data collecting is done through surveys by distributing questionnaires while the secondary data collecting is completed through company profile and literature studies. The data processing technique useis by processing primary data from questionnaires by using Statistic Product and Service Solution (SPSS) 12.0.
From survey and analysis? results, it can be concluded that reading frequency of JI-04 is 1-3 times a week, the most strategic place to put this media is FTUI?s lobby, the most favorite information is the information about scholarship, media quality, message quality, and communication effect is already in a good stage. It is proved in this research that media quality and message quality have influence to communication effect.
Media quality and message quality do have influence to communication effect, however, after testing the variables using the multiple regression test, it is proved that message quality is the one more significant influencing the communication effect.
Based on that result, public relations office of FTUI has to keep focusing to develop message quality in JI-04 so that the communication effect can also eventually developed.
"
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
S-Pdf
UI - Skripsi Open  Universitas Indonesia Library
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Yessi Nurita Labas
"Penelitian berusaha mengungkap proses komodifikasi yang terjadi di era masyarakat jejaring dengan berfokus kepada kasus kreator YouTube Indonesia. Penelitian dilakukan menggunakan pendekatan kualitatif untuk menjelaskan kasus komodifikasi ide di YouTube Indonesia menggunakan teknik observasi dan wawancara mendalam. Perkembangan fungsi YouTube yang tidak hanya sebagai wadah ekspresi diri namun juga menjadi media pemasaran korporasi mempertegas bahwa telah terjadi proses komodifikasi pada proses kreatif kreator yang memanfaatkan kreatifitas, ruang ekspresi diri, dan interaksi antara penonton dan kreator. Penelitian menunjukkan bahwa keterbukaan di era masyarakat jejaring memberikan ruang yang lebih leluasa bagi masyarakat untuk ikut memonopoli sumber daya dalam konteks hiburan online . Sehingga, tidak hanya berpotensi untuk menghindarkan kreator dari alienasi sebagai dampak negatif dari proses komodifikasi, keterbukaan di era masyarakat jejaring juga menegaskan semakin cairnya posisi dan bentuk eksploitasi pada setiap aktor yang terlibat.

The purpose of this research is to explain the commodification process in network society by studying Indonesian YouTube creators that associated with MCN X and Y. This research was conducted using qualitative approach to explain the process of commodifying ideas on Indonesian YouTube through observing and doing in depth interview as methods of data gathering. The developing function of YouTube, which no longer serves only as a medium of self expression but also a corporate marketing strategy, shows that the YouTube creators rsquo creative process has been commodified by taking advantage of creators rsquo creativity, self expression, and the interaction between creators and viewers. The research shows that the openness in network society gives a fresh air for people to share the resources in online entertainment with each other and also big companies. Hence, the openness that comes within the network society isn rsquo t only promising to protect creators from being alienated as an inevitable effect of commodification, but also strengthen the notion that the openness also makes the position and form of exploitation become more and more fluid."
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
S68071
UI - Skripsi Membership  Universitas Indonesia Library
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R. Agus Suprihanto Soerono
"Masalah Penelitian:
Kasus-kasus pencemaran lingkungan hidup belakangan ini kian banyak terungkap di lapangan baik berupa polusi udara, air maupun alam pada umumnya.
Polusi udara yang terjadi pada waktu musim kemarau biasanya berupa kabut asap yang terjadi di Sumatera atau Kalimantan Barat.
Selain peladang berpindah, yang biasanya dituding melakukan pembakaran hutan adalah pengusaha yang sudah mengantungi izin perkebunan kelapa sawit yang ingin melakukan land clearing secara mudah, murah dan cepat, sehingga bisa menanam benih kelapa sawit tepat waktu ketika musim hujan tiba.
Belakangan ini fungsi media massa sebagai sarana hiburan semakin meningkat, terutama dengan munculnya berbagai stasiun televisi yang menambah khazanah media elektronik di tanah air.
Di bidang lingkungan hidup dalam fungsinya sebagai sumber informasi media massa berperan untuk melakukan kontrol sosial (watch dog) terhadap perusahaan yang melakukan pencemaran atau perusakan terhadap lingkungan hidup.
Metode Penelitian: Dengan Content Analysis/Analisis Isi dan metode survey/kuesioner di Kelurahan Menteng dan Kelurahan Jelambar.
Tujuan Penelitian ini adalah:
Untuk mengetahui peranserta media massa, khususnya media cetak terhadap masalah-masalah lingkungan hidup dan manfaat tulisan-tulisan di media massa tersebut terhadap masyarakat serta mengenai kesadaran masyarakat terhadap masalah lingkungan.
Berdasarkan hasil dan pembahasan data yang diperoleh dan penelitian ini, maka kesimpulan yang diperoleh adalah:
1. Peran serta media massa, khususnya media cetak dalam penyebaran berita-berita/tulisan-tulisan mengenai masalah-masalah lingkungan ternyata sangatlah kecil. Ini terlihat dari kecilnya persentase pemuatan tulisan mengenai masalah-masalah tersebut (tidak sampai 1%).
2. Pemberitaan media massa belum memberi manfaat yang besar terhadap pelestarian lingkungan hidup. Hal itu terlihat dari persentase responden yang membaca masalah lingkungan hidup hanya 13%. Sikap masyarakat belum banyak terpengaruh oleh pemberitaan media massa mengenai lingkungan hidup. Hal itu terlihat dari responden yang menjawab dengan berbagai alasan untuk tidak menerapkan pengetahuan mengenai lingkungan hidup yang diperolehnya dari media massa dalam kehidupan sehari-hari.
Saran
1. Insan Pers perlu mendorong media massa cetak untuk meningkatkan intensitas pemberitaan mengenai lingkungan hidup. Dorongan pemerintah dalam era reformasi sulit diterapkan dalam era reformasi, karena pemerintah tidak mempunyai wewenang lagi sekuat seperti pada zaman Orba yang bisa mencabut SIUPP suatu Koran.
2. Para Redaktur-sebagai pelaku utama pengambil keputusan-di ketiga media cetak tersebut perlu meningkatkan intensitas pemberitaan mengenai masalah lingkungan di media masing-masing. Sehingga semboyan: think globally, act-locally benar-benar bisa diwujudkan.
The Role of Mass Media in Socializing Environmental Aspect (Case Study in Three Newspaper published in Jakarta)Recently cases of environments pollution are increasingly uncovered in the field such as air pollution, water pollution as well as the nature in general.
Air pollution in the dry seasons usually known as cloud fog that occurs in Sumatera Island or West Kalimantan. The smoke fog usually occurs because of fired forests that cause air pollution in the neighboring countries such Malaysia and Singapore. Because of the air pollution by the smoke fog make the neighboring countries deliver a protest to Indonesian Government.
If we make an exploration, apparently the fired forest is caused by shifting cultivation that wants to make land clearing for their swidden agriculture areas.
Besides that, the next person that accused doing the forest fired are the entrepreneurs that hold approval to build palm field who want to do land clearing easily, chip and rapid, so they can engage in planting the palm seed on time when the rain season come.
While the pollution in the big city that occurs because of the smoke form the muffler of the vehicle that mixed with lead. Pollution of the vehicle is aggravated by the sum of the vehicle those own by the people.
As well as the pollution that occurs in the environment near industries that throws the wastewater to the rivers, to the ground or release to the nature without chemically treatment process. The more over is pollution from the waste of the household to the water bodies such as lake, dam, river, pond or water channel. Those because of the People?s manner that used the water bodies as place to defecation or used the water bodies as `huge septic tank' for their closet in the household.
Whereas in the other edges the people also used the water bodies as water resources for daily need. Recently the need of the environment conservation is felt increasing. Those because increasing of the sum of population of the people made bigger compression to the environment.
Problem Formulation
In the Article 3 of The Law No. 40/1999 about Press, enclosed that national press (mass media) have functions as:
1. As information resources
2. Education
3. Entertainment and
4. Social control.
Recently, entertainment function of mass media is increasing, mainly because of the establishment of new private television stations in the country.
Trend of uniting the education and information function lead to shape of new communication such as Infotainment and Edutainment. (Dahlan 1990:3-20). In the field of environment, int its function as information resources, mass media has important role to provide social control (watch dog) to the private sector those doing pollution or destroying the environment.
But in the context as watch dog, not all of the mass media play its role excellently. Maybe in the side of the management of the mass media less understand the meaning of the air pollutions problems, pollution of the physical or social environment, to be covered intensively.
The less understanding of environmental problems in the management of the mass media, make them not give suitable place for environment news.
Survey Methods:
- Content Analysis for environmental news those were enclosed in the Kompas, Republika and Sinar Harapan Daily Newspaper.
- Purpossive Sampling for wives in the slump area of Jelambar and exclusively area of Menteng.
Purpose of the survey:
- To identify the participation of mass media, especially printed newspaper on environmental problems and the benefit of the articles in mass media on society and about social awareness on environmental sustainability.
From the survey can be made conclusion that:
1. Participation of mass media especially printed mass media in spreading news/articles on environmental news very tiny. This can be seen from very little the percentage of contained in the publication on those issues.
2. Mass media coverage not yet gives bigger benefit on environmental sustainability. Those can be seen from the percentage of respondent only 13% reading environmental news. Society's attitude not yet influenced by newspaper coverage on environment. Those can be seen from the respondent that using various reason not to applicate their knowledge on environment they got from mass media on daily life.
Recommendations:
1. Mass media man need to push the mass media to increasing intensity of coverage on environmental news. Push from the government in reform era rather difficult to applicate, because the government has no power anymore as strong as Orba rezim that can banned license of a media.
2. Editors-as prime actor in decision making-in the three mass media need to increase the intensity of coverage on environmental issues in each media. So the motto: think globally, act locally can be realized.
"
Depok: Program Pascasarjana Universitas Indonesia, 2004
T 11844
UI - Tesis Membership  Universitas Indonesia Library
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