Hasil Pencarian  ::  Simpan CSV :: Kembali

"Dampak dari efek media teiah menjadi perdebatan scjak dahulu. Dibutuhkan suatu sikap kritis dari individu untuk menyadari bahwa fjdak semua pesan media bermanfaat buat mereka. W. James Potter (2005) menyatakan bahwa anak-anak diperlakuktm sebagai audience khusis karena beresiko tinggi untuk terkena dampak negatif dari efek pesan media karena mereka berada pada posisi terendah dalam perkembangan kognitili emosi dan moral- serta karena mereka kekurangan pengalaman nyata untuk memproses pesan media dengan baik. Tesis ini merupakan penelitian yang bertujuan untuk melihat bagaimana hubungan media use dan media exposure terhadap tingkat Media Literacy, serta untuk mengetahui variabel mana yang paling mempengaruhi tingkat media literacy. Penelitian dilakukan pada siswa-siswi Sekolah Dasar di Kota Malang kecamatan Lowokwam yang dipilih mclalui teknik probability sampling, yaitu proparsional random sampling. Data yang di dapat dari selumh responden tersebut Kemudian diproses dengan menggunakan teknik statistik multivariate, yaitu analisis muItioIeregresi.Hasii pengujian statistik kemudian menunjukkan bahwa terdapat pengaruh langsung yang signifikan antara variabel Media Use terhadap variabel tingkat Media Literacy. Hasil pengujian menunjukkan bahwa pengaruh langsung yang signifikan hanya terdapat pada hubungan antara variabel Media Exposure terhadap variabel Tingkat Media Literacy.

---

The impact of media effects to children has been the subject of much debate since time immemorial. It is critical for viewers to be aware that the messages they receive from media sources may not necessarily been entirely important. James W. Potter (2005) assert that children have been treated as a special audience for being at higher risk for negative effects of media messages because they are at lower levels of development-cognitively, emotionally, and morally--and because they lack the degree of real-world experience necessary to process media messages well. This research prompt one to test if media use and media exposure does actually correlate with level of media literacy, and guides this research’s leading question of which variable affect more in explaining level of media literacy. Research has been conduct thrugh elementary students in 4"‘ and 5"‘ grade in Malang, Lowokwaru. Through quantitative survey study, a conelation between media use and media exposure is significantly supported. Multiple regression method shows that media exposure is the most determining factors to explain level of children media literacy."

"[ABSTRAKBerbagai penelitian mengenai media menunjukkan bahwa media memiliki efekterhadap sikap seseorang. Sehubungan dengan penggunaan media, pemerintahmelalui Tim Nasional Percepatan Penanggulangan Kemiskinan (TNP2K)melakukan sosialisasi terkait program peningkatan kesejahteraan masyarakatkurang mampu. Sosialisasi yang bertujuan memperkenalkan program yangdikemas dalam istilah Kartu Sakti Jokowi menggunakan berbagai macam metodesalah satunya media massa. Bagaimana pengaruh media exposure dan medialiteracy terkait berita program pada sikap penerima bantuan menjadi pertanyaandalam penelitian ini. Penelitian ini menggunakan metode kuantitatif untuk melihatpengaruh media exposure dan media literacy terkait berita program terhadap sikappenerima bantuan pada pemerintah. Hasil penelitian ini menunjukkan bahwamedia exposure berpengaruh signifikan terhadap media literacy karena medialiteracy tidak akan terjadi tanpa adanya terpaan media. Selanjutnya mediaexposure tidak mempengaruhi sikap penerima bantuan karena masyarakatpenerima bantuan sudah memiliki sumber informasi lain dalam memahami isiberita media terkait program. Hal ini diperkuat dengan adanya pengaruh yangsignifikan antara media literacy dengan sikap. Artinya, pemahaman terhadapkonten media mempengaruhi sikap penerima bantuan. Meskipun berita memilkisentimen negatif, tidak mempengaruhi sikap masyarakat untuk tidak menyukaiprogram bantuan pemerintah. Hal ini terjadi karena berbagai metode sosialisasiyang dilakukan TNP2K menjadi sumber informasi yang menumbuhkanpemahaman masyarakat penerima manfaat.

---

ABSTRACTMany research about media indicated that media has effect towards someone’sbehavior. In accordance with the media usage, the government through TimNasional Percepatan Penanggulangan Kemiskinan (TNP2K) held disseminationrelated to the prosperity improvement program for poor community.Dissemination which aimed to introduce the program in the package ofKartuSaktiJokowi using some methods, which one of them is mass media. How isthe influence of media exposure and media literacy related to the program newscoverage towards the behavior of aid beneficiaries became a question in thisresearch. This research used quantitative method to see the influence of mediaexposure and media literacy related to the program news coverageof the aidbeneficiaries behavior towards the government. The result of this research hasshown that media exposure is significantly influential to media literacy becausemedia literacy will not happened without media exposure. Media exposure has noinfluence in the aid beneficiaries behavior because the aid beneficiaries have hadother information resources in understanding media content related to theprogram. This is strengthened with the significant influence between medialiteracy with the behavior. This means that the understanding towards mediacontent influences the beneficiaries behavior. Although there were news withnegative sentiment, the community’s behavior was not influenced to dislike thegovernment aid program. This happened because many dissemination methodsdone by TNP2K became resource of information which grows the understandingof aid beneficiaries, Many research about media indicated that media has effect towards someone’sbehavior. In accordance with the media usage, the government through TimNasional Percepatan Penanggulangan Kemiskinan (TNP2K) held disseminationrelated to the prosperity improvement program for poor community.Dissemination which aimed to introduce the program in the package ofKartuSaktiJokowi using some methods, which one of them is mass media. How isthe influence of media exposure and media literacy related to the program newscoverage towards the behavior of aid beneficiaries became a question in thisresearch. This research used quantitative method to see the influence of mediaexposure and media literacy related to the program news coverageof the aidbeneficiaries behavior towards the government. The result of this research hasshown that media exposure is significantly influential to media literacy becausemedia literacy will not happened without media exposure. Media exposure has noinfluence in the aid beneficiaries behavior because the aid beneficiaries have hadother information resources in understanding media content related to theprogram. This is strengthened with the significant influence between medialiteracy with the behavior. This means that the understanding towards mediacontent influences the beneficiaries behavior. Although there were news withnegative sentiment, the community’s behavior was not influenced to dislike thegovernment aid program. This happened because many dissemination methodsdone by TNP2K became resource of information which grows the understandingof aid beneficiaries]"

"Di masa kini, efektivitas media sosial dalam menjangkau massa berisiko membuat penggunanya terekspos pada konten negatif seperti ekstremisme. Studi terdahulu mengungkapkan bahwa ekspos terhadap ekstremisme erat kaitannya dengan perkembangan wacana dan ideologi tertentu pada level kelompok dan individu. Penelitian ini bertujuan untuk menganalisis pengaruh Worldview dan rutinitas penggunaan media sosial terhadap risiko keterpaparan konten ekstremisme daring. Penelitian ini menggunakan metode kuantitatif dengan teknik pengumpulan data online survey yang dilakukan di Fakultas X Universitas Y. Total Sampel dalam penelitian ini berjumlah 164 responden dengan karakteristik mahasiswa berusia 15-24. Teknik penarikan sampel pada penelitian ini menggunakan purposive sampling. Melalui teori Aktivitas Rutin dari Cohen dan Felson dan teori pembelajaran sosial Akers, penelitian ini berupaya membuktikan pengaruh dari penggunaan media sosial serta tingkat kepercayaan dan kepuasan pada pemerintah dan institusi terhadap kemungkinan peningkatan risiko keterpaparan konten ekstremisme daring. Hasil penelitian menunjukkan bahwa Worldview dan penggunaan media sosial berpengaruh terhadap risiko keterpaparan konten ekstremisme daring.

---

At present, the effectiveness of social media in reaching out to the public is at risk of exposing users to negative content such as extremism. Previous studies revealed that exposure to extremism is closely related to the development of certain discourses and ideologies at the level of groups and individuals. This study aims to analyze the effect of Worldview and routine use of social media on the risk of exposure to online extremism content. This study uses quantitative methods with online survey data collection techniques conducted at the Faculty of X, University of Y. Total Samples in this study amounted to 164 respondents with the characteristics of students aged 15-24. The sampling technique in this study used purposive sampling. Through Cohen's and Felson's Routine Activity theory and Akers' social learning theory, this study seeks to prove the effect of the use of social media and the level of trust and satisfaction with government and institutions on the possibility of increasing the risk of exposure to online extremism content. The results showed that worldview and the use of social media influence the risk of exposure to online extremism content.

"