Dinda Emily Assadiyah
Pengaruh social media marketing efforts terhadap ekuitas merek (studi pada khalayak media sosial cgv cinemas Indonesia) = Influence of social media marketing efforts toward brand equity (study on social media followers of cgv cinemas Indonesia) / Dinda Emily Assadiya
2017
 UI - Skripsi Membership
Nurul Anita Rahmadian
Pengaruh Pemasaran Konten, Pemasaran Media Sosial, dan Kemudahan Berbelanja Daring terhadap Proses Keputusan Pembelian Konsumen pada Online Travel Agent tiket.com = The Influence of Content Marketing, Social Media Marketing, And Online Convenience on The Consumer Purchase Decision Process at Online Travel Agent tiket.com
Program Pendidikan Vokasi Universitas Indonesia, 2025
 UI - Skripsi Membership
Sendi Rahman Maulana
Analisis Konten Kreatif Media Sosial dalam Mendukung Minat Kunjung Wisatawan di PT. Wisata Impian Universal = Analysis of Creative Social Media Content in Supporting Tourist Visit Interests at PT. Wisata Impian Universal
Program Pendidikan Vokasi Universitas Indonesia, 2025
 UI - Skripsi Membership
Nabila Mutaz Dzakiyya
Efektivitas Social Media Marketing Activity dalam Membangun Brand Equity dan Trust Pasien serta Pengaruhnya pada Visit Intention di Rumah Sakit Swasta = Effectiveness of Social Media Marketing Activity in Building Brand Equity and Patient Trust as well as Its Influence on Visit Intention in Private Hospital
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Tesis Membership
Gentur Adiprabawa
Pengaruh Ad-Context Congruence terhadap Intention To Engage pada Konten Native Advertising di Media Sosial: Studi Eksperimen Iklan Produk Non-Olahraga di Akun Instagram Klub Sepakbola = The Influence of Ad-Context Congruence on Intention To Engage with Native Advertising Content on Social Media: An Experimental Study of Non-Sports Product Advertising on Football Club's Instagram Account
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2024
 UI - Tesis Membership