Ami Kusuma Handayani
Pengaruh strategi dan implementasi customer relationship management (CRM) terhadap kepercayaan dan loyalitas nasabah : studi virtual assistant chat banking PT Bank Central Asia, Tbk = Strategy and implementation impact of customer relationship management towards customer's trust and loyalty : study of virtual assistant chat banking PT. Bank Central Asia, Tbk
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Tesis Membership
Ray Amirul Mukminin
Customer relationship management (crm) dalam layanan rujukan di perpustakaan sebagai strategi meningkatkan kepuasan pengguna : studi kasus Perpustakaan Universitas Indonesia = Customer relationship management crm on the library reference service as a strategy to improve user satisfaction : a case study of Universitas Indonesia library
Fakultas Ilmu Pengetahuan Budaya Universitas Indonesia, 2014
 UI - Skripsi Membership
Dyche`, Jill
The CRM handbook : a business guide to customer relationship management
Addison-Wesley, 2002
 Buku Referensi
Fakhira Fiyanti Putri
Penerapan Customer Relationship Management untuk Meningkatkan Loyalitas Pelanggan pada UMKM Alas Kaki = Implementation of Customer Relationship Management Based on Customer Lifetime Value to Increase Customer Loyalty in Footwear MSMEs
Fakultas Teknik Universitas Indonesia, 2023
 UI - Skripsi Membership
Yustina Dwiratna G.
Penerapan customer relationship management dalam membentuk loyalitas pelanggan pada aktivitas pemasaran konsultan jasa BUMN (kasus : PT Energy Management Indonesia) = Customer relatiomhip management implementation 10 build a customer loyalty in a state-owned service company marketing activities (case: PT Energy Management Indonesia)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009
 UI - Tesis Open