Johan Wahyudi
Analisis Strategi Pemasaran Game DotA 2 Dalam Upaya Membangun Brand Loyalty Melalui Turnamen The International = Analysis of DotA 2's Marketing Strategy As A Vehicle to Build Brand Loyalty Through "The International" Tournament
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Makalah dan Kertas Kerja
Yogi Prabowo
Analisis meningkatkan brand loyalty dengan pembentukan brand community commitment pada perusahaan otomotif: studi kasus Toyota Fortuner Club of Indonesia = The analysis of developing brand loyalty through building brand community commitment in the automotive company: case study Toyota Fortuner Club of Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis Membership
Firman Iskandar
Membangun brand loyalty melalui pengelolaan brand community commitment (studi kasus: komunitas penggemar JKT48) = Building brand loyalty through managing brand community commitment (case study JKT 48 fan community)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Tamara Hanum
Analisis pengaruh fashion innovativeness melalui brand image dimension terhadap lovemarks dan brand loyalty pada brand fashion: studi pada konsumen milenial Indonesia = Analysis on the impact of fashion innovativeness through brand image dimension towards lovemarks and brand loyalty on brand fashion: the study on millenials consumers in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Fathia Humayro Hamidah
Analisis Pengaruh Psychological Empowerment Pada Brand Community Commitmnet Dalam Membangun Loyalitas Konsumen Terhadap Merek: Studi Kasus Pada Social Media Brand Community Instagram Buttonscarves (BSLADY) = Analysis of the Effect of Psychological Empowerment on Brand Community Commitment in Building Consumer Loyalty to Brands: A Case Study on Social Media Brand Community Instagram Buttonscarves (BSLady)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership