Pembentukan trust pada pemasaran online: studi kasus belanja online di media sosial instagram = Trust establishment in online marketing: case study of online shopping in social media instagram

Pengaruh Perceived Influence terhadap Purchase Intention melalui Brand Engagement in Self-Concept dan Brand Expected Value, Studi Pada Milenial Pengikut Media Sosial Instagram Makro-Influencer Otomotif di Indonesia = The Influence of Perceived Influence on Purchase Intention through Brand Engagement in Self-Concept and Brand Expected Value, Study on Millennial Followers of Indonesian Automotive Macro Influencers Instagram

Analisis Strategi Komunikasi Pemasaran Produk Fashion Lokal Terhadap Online Purchase Intention Dalam Live Streaming TikTok. Studi Kasus Pada Merek Produk Fashion Lokal SWEPO = Analysis of Marketing Communication Strategy for Local Fashion Products Against Online Buying Intentions in Live Streaming TikTok. Case Study on Local Fashion Brand SWEPO

Optimalisasi saluran pemasaran online melalui media sosial Instagram dan pengembangan signage toko pada UMKM Larnis = Optimization of online marketing channels through Instagram and development of store signage at Larnis SMEs

Analisis pengaruh penggunaan media sosial Instagram terhadap purchase intention = Analysis of the impact of using Instagram on purchase intention