Pengaruh sikap pada iklan televisi terhadap keputusan pembelian : studi eksperimen pada iklan televisi di Indonesia yang menggunakan layanan periklanan brand power = The effect of attitude toward television advertisement on purchase decision : experimental studies of television advertisement in Indonesia that using brand power as ad service

Pengaruh situational involvement perceived risk dan trust expectation terhadap intensi pembelian melalui e-tailer: studi kasus pada bhinneka.com = The effect of situational involvement perceived risk and trust expectation to intention to buy from e tailer: case study on bhinneka.com

Pengaruh Eco-label, Eco-brand, dan Environmental Advertisement Terhadap Consumer Purchase Behavior Pada Konsumen Produk Skin Care Oasea di Jabodetabek = The Influence of Eco-labels, Eco-brands, and Environmental Advertisements on Consumer Purchase Behavior among Consumers of Oasea Skin Care Products in Jabodetabek

Pengaruh atmosfir toko terhadap minat beli konsumen (studi pada member Group Facebook Mirota Batik Jogja) = Influence of store atmosphere towards the interest of consumer to buy (a case of Mirota Batik Jogja)

Analisis pengaruh ketergantungan (dependency) pada smartphone dan dampaknya pada perilaku pembelian (purchase behaviour). Studi kasus: Mahasiswa Universitas Indonesia pengguna iphone dan pengguna Samsung Android = Analysis effect of dependency and its impact on the smartphone purchase behaviour case study iphone users and Samsung Android users Student of University of Indonesia .