Evaluating the Effect of Social Media Micro Influencers on Drumstairs Sales : Exploring the Mediating Role of Characterization Among Gen Z Tiktok Users in Jabodetabek = Mengevaluasi Efek Micro Influencers Media Sosial Terhadap Penjualan Drumstairs: Menjelajahi Peran Media antara Karakteristik di Kalangan Gen-Z Pengguna Tiktok di Indonesia

Analisis Motif Penggunaan Media Sosial Berbasis Video Pendek yang Dipengaruhi Oleh Kepribadian Pengguna dan Social Media Affordance Pada Gen Z di Indonesia = Analysis of Short-video Based Social Media Use Motives Influenced by User Personality and Social Media Affordances of Gen Z in Indonesia

Analisis Motif Penggunaan Media Sosial Berbasis Video Pendek yang Dipengaruhi oleh Kepribadian Pengguna dan Social Media Affordance pada Gen Z di Indonesia = Analysis of Short-video Based Social Media Use Motives Influenced by User Personality and Social Media Affordances of Gen Z in Indonesia

Analisis Motif Penggunaan Media Sosial Berbasis Video Pendek yang Dipengaruhi oleh Kepribadian Pengguna dan Social Media Affordance Pada Gen Z di Indonesia = Analysis of Short-video Based Social Media Use Motives Influenced by User Personality and Social Media Affordances of Gen Z in Indonesia

Gaya Hidup, Budaya “Ngopi” di Coffee Shop, dan Identitas: Studi terhadap Gen-Z sebagai Konsumer Coffee Shop di Kota Jakarta = The Lifestyle, and Culture of Consuming Coffee in Coffee Shop, and Identity: A Study on Gen-Z as Coffee Shop Consumers in Jakarta