Pengaruh Social Media Influencer Terhadap Purchase Intention Melalui Media Sosial Instagram (Studi Pada Produk Lokal Sejauh Mata Memandang) = The Influence of Social Media Influencers on Purchase Intention via Social Media Instagram (Study of Local Products Sejauh Mata Memandang)

Analisis pengaruh nilai pesan dan kredibilitas social media influencers terhadap kepercayaan, kesadaran merek, dan niat pembelian konsumen muslim akan produk halal = The impact of social media influencers' message value and credibility on muslim consumers' trust, brand awareness, and purchase intention towards halal products.

Pengaruh Social Media Influencer's Source Credibility Pada Akun Instagram Tasya Farasya Terhadap Brand Attitude Merek Kosmetik Make Over di JABODETABEK = Impact of Social Media Influencer's Source Credibility on Tasya Farasya's Instagram Account towards Brand Attitude of Make Over Cosmetic Brand in JABODETABEK Area

Pengaruh electronic word of mouth (eWOM) di social media twitter terhadap minat beli konsumen : studi pada Restoran Holycowsteak = The influence of electronic word of mouth in social media twitter toward purchase intention : study on Holycowsteak Restaurant

Pengaruh electronic word of mouth dalam media sosial path terhadap intensi membeli pada konsumen restoran baru = The effect of electronic word of mouth on path social media towards new restaurant consumer s purchase intention