Pengaruh Social Media Influencer Terhadap Purchase Intention Melalui Media Sosial Instagram (Studi Pada Produk Lokal Sejauh Mata Memandang) = The Influence of Social Media Influencers on Purchase Intention via Social Media Instagram (Study of Local Products Sejauh Mata Memandang)

Pengaruh electronic word of mouth (eWOM) di social media twitter terhadap minat beli konsumen : studi pada Restoran Holycowsteak = The influence of electronic word of mouth in social media twitter toward purchase intention : study on Holycowsteak Restaurant

Analisis pengaruh information quality, social psychological distance, dan trust terhadap purchase intention pada Instagram: studi kasus: beauty influencer di Indonesia = The influence of information quality, social psychological distance, and trust on purchase intention in Instagram: case study: beauty influencers in Indonesia

Analisis pengaruh nilai pesan dan kredibilitas social media influencers terhadap kepercayaan, kesadaran merek, dan niat pembelian konsumen muslim akan produk halal = The impact of social media influencers' message value and credibility on muslim consumers' trust, brand awareness, and purchase intention towards halal products.

Pengaruh eWOM di jejaring sosial terhadap intensi pembelian konsumen. Studi kasus: intensi pembelian wanita pada produk kosmetik = The influence of eWOM in social media on consumers purchase intentions. Case study: women's purchase intention on cosmetic products