Andika Ridho Baskoro
Pengaruh brand experience terhadap online repurchase intention (Studi pada toko online tokopedia) = The effect of brand experience on online repurchase intention (Studies on tokopedia online store).
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Saniya
Analisis strategi pemasaran online pada brand komersial dalam membentuk loyalitas pelanggan studi terhadap brand victoria s secret pink = Analysis of commercial brand online marketing strategy in building customer loyalty a study of victoria`s secret pink brand
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Makalah dan Kertas Kerja
Almansyah Auriyanto
Analisis pengaruh brand experience es krim "Magnum" terhadap brand loyalty = Analysis influence of brand experience of "Magnum" ice cream towards brand loyalty
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Hary Hans Dwi Hendro Cahyadibroto
Pengaruh dari customer perceived value dan brand trust pada brand loyalty pengguna mobil di Jakarta = The Effects of customer perceived value and brand trust on car users brand loyalty in Jakarta
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2009
 UI - Tesis Open
Aland Diknas Tanada
Analisis pengaruh antara interaction characteristics perceived benefits community commitment dan oppositional brand loyalty dalam online brand communities (Studi kasus: 4 komunitas mobil di Indonesia) = Analysis of effect among interaction characteristics perceived benefits community commitment and oppositional brand loyalty in online brand communities (Case study: 4 automobiles community in Indonesia)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi Membership