Analisis Tingkat Dimensi IT Affordance Dan Customer Engagement Pada Pengguna Shopee Live Di Jakarta = The Level Analysis Of IT Affordance And Customer Engagement Dimensions On Shopee Live Users In Jakarta

Analisis perceived value yang dimediasi oleh Consumer Trust terhadap Customer Purchase Intention dalam live streaming commerce = Analysis of perceived value mediated by Consumer Trust on Customer Purchase Intention in E-commerce live streaming

Pengaruh social interaction, digital celebrities relationship, dan sale proneness terhadap online impulse buying di TikTok Shop = The influence of social interaction, digital celebrities relationship, and sale proneness to online impulse buying in social commerce

Analisis Pengaruh Karakteristik Live Shopping TikTok terhadap Intensi Pembelian dan Word of Mouth: Perspektif Pleasure-Arousal-Dominance (PAD) = Analysis of The Influence of TikTok Live Shopping Characteristics on Purchase Intention and Word of Mouth: Pleasure-Arousal-Dominance Perspective

Analisis Pengaruh Karakteristik Live Shopping TikTok terhadap Intensi Pembelian dan Word of Mouth: Perspektif Pleasure-Arousal-Dominance (PAD) = Analysis of The Influence of TikTok Live Shopping Characteristics on Purchase Intention and Word of Mouth: Pleasure-Arousal-Dominance Perspective