Fatimah Jasmine
The Effect of trust in electronic word of mouth (e-wom) social media on consumer`s purchase intention in the tourism industry: a cross country comparison between Indonesia and Netherlands = Pengaruh kepercayaan pada word of mouth elektronik (e-WOM) dalam media sosial kepada niat pembelian konsumen di industri pariwisata: perbandingan lintas negara antara Indonesia dan Belanda
2020
 UI - Makalah dan Kertas Kerja
Nadya Zharah Ayuningtyas
Pengaruh electronic word of mouth (e-WOM) melalui media sosial terhadap minat beli konsumen: studi pada Ojju k food = The effect of electronic word of mouth through social media towards purchase intention: study on Ojju k food
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi Membership
Rica Sharma
Analisis pengaruh electronic word of mouth di social media dan brand image terhadap keputusan pembelian (studi dalam memilih preschool highscope) = The influence analysis of electronic word of mouth in social media and brand image towards purchase intention study on choosing highscope preschool
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tesis Membership
Shafira Nur Anggita
Analisis Penggunaan Electronic Word of Mouth (E-WoM) untuk Menimbulkan Purchase Intention: Studi pada Merek Produk Kecantikan Lokal Everwhite dan Somethinc = Analysis of the Use of Electronic Word of Mouth (E-WoM) to Generate Purchase Intention: A Study on Local Beauty Product Brands Everwhite and Somethinc
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2021
 UI - Makalah dan Kertas Kerja
Abdining Ageng Pratikno
Hubungan Media Sosial dan Electronic Word Of Mouth Terhadap Minat Kunjungan Pasien Melalui Brand Awareness di Rumah Sakit Yos Sudarso Padang = The Relationship Between Social Media and Electronic Word of Mouth on Patient Visit Intention Through Brand Awareness at Yos Sudarso Hospital Padang
Fakultas Kesehatan Masyarakat Universitas Indonesia, 2024
 UI - Tesis Membership