Signifikansi Social Media Marketing Activities, Brand Equity dan Brand Loyalty Untuk Memprediksi Consumer Willingness to Pay for Premium Running Watch: Studi Pada Garmin Indonesia = Significance of Social Media Marketing Activities, Brand Equity and Brand Loyalty to Predict Consumer Willingness to Pay for Premium Running Watch

Pengaruh brand image terhadap kesediaan konsumen membayar harga premium pada produk air minum dalam kemasan aqua = The effect of brand image on consumer willingness to pay price premium in the aqua bottled water product

PENERAPAN STRATEGI SOCIAL MEDIA MARKETING RUANGGURU PADA CLASH OF CHAMPIONS DALAM UPAYA MEMPERKUAT BRAND IMAGE SEBAGAI PLATFORM EDUKASI DIGITAL = THE IMPLEMENTATION OF RUANGGURU'S SOCIAL MEDIA MARKETING STRATEGY IN THE CLASH OF CHAMPIONS TO STRENGTHEN BRAND IMAGE AS A DIGITAL EDUCATION PLATFORM

Pengaruh Social Media Marketing dan Digital Textile Printing Terhadap Keterlibatan Konsumen: Studi Penjelasan Konsumen Batik Indonesia Untuk Industri Batik = The Influence of Social Media Marketing and Digital Textile Printing on Consumer Engagement: Explanatory study of Indonesian Batik Consumer for Batik Industry

Pengaruh Social Media Marketing dan Perceived Platform Privacy terhadap Intention to Continue Using Platform: Studi pada Aplikasi Investasi Online di Indonesia = The Influence of Social Media Marketing and Perceived Platform Privacy on Intention to Continue Using the Platform: A Study on Online Investment Applications in Indonesia