Analisis Pengaruh Electronic Word of Mouth (eWOM) Pada Consumers Purchase Intention di Social Commerce (S-Commerce) Aplikasi TikTok = Analysis of The Influence of Electronic Word of Mouth (eWOM) on Consumers Purchase Intention in Social Commerce (S-Commerce) TikTok Application

Pengaruh EWOM melalui Aplikasi TikTok terhadap Purchase Intention Produk Fast Fashion pada Generasi Z di Indonesia (Studi Kasus: Erigo) = The Influence of EWOM through TikTok Application on Purchase Intention of Fast Fashion Products for Generation Z in Indonesia (Case Study: Erigo)

Pengaruh electronic word-of-mouth ewom terhadap brand attitude dan purchase intention pada beauty box Indonesia = The effect of electronic word of mouth ewom on brand attitude and purchase intention case study beauty box Indonesia

Analisis Pengaruh Fan Economy melalui Electronic Word of Mouth terhadap Minat Beli Konsumen di Jakarta: Studi Pada Tren Produk Croffle di Instagram = Analysis of the Effect of Fan Economy through Electronic Word of Mouth on Consumer Purchase Intention in Jakarta: A Study on Trends in Croffle Products on Instagram

Pengaruh electronik word of mouth terhadap niat beli konsumen pada produk kosmetik = The impact of electronic word of mouth toward customer purchase intention on cosmetic product