Aditama
Pengaruh social media marketing activies terhadap pembentukan brand awareness, brand image, dan brand loyalty Asian Games 2018: studi pada akun Instagram 18th Asian Games Jakarta-Palembang 2018 = Influence of social media marketing activities toward brand awareness, brand image, and brand loyalty: study on Instagram account of 18th Asian Games Jakarta-Palembang 2018
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Andi Nurrohman
Analisis pengaruh social media usage, dan electronic word of mouth terhadap purchase decision involvement, brand image, dan brand awareness pada industri rumah subsidi = Analysis the effect of social media usage, and electronic word of mouth on purchase decision involvement, brand image, and brand awareness in the subsidy house industry.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Tesis Membership
Erlangga Rahadian Wibowo
Analisis Pengaruh Social Media Marketing Activities terhadap Attitude towards the Brand, Brand Experiences, dan Purchase Intention: Studi pada konsumen Brand Duha Muslimwear = Analysis of the Effect of Social Media Marketing Activities on Attitude towards the Brand, Brand Experiences, and Purchase Intentions: A Study on the Duha Muslimwear Brand Consumer
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Sentanu, Bintang Pramudya
Pengaruh Social Media Marketing Elements Terhadap Consumer-brand Engagement dan Brand Knowledge pada Brand Kahf = The Influence of Social Media Marketing Elements on Consumer-Brand Engagement and Brand Knowledge on Kahf Brand
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Dwita Fajardianie
Pengaruh Aktivitas Social Media Marketing terhadap Brand Trust, Brand Equity, dan Brand Loyalty pada Akun Instagram @bpjs.ketenagakerjaan = Effect of Social Media Marketing Activities on Brand Trust, Brand Equity, and Brand Loyalty on Instagram Account @bpjs.ketenagakerjaan
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Tesis Membership