Tiffany Felicia
Pengaruh Ekuitas Merek terhadap Pengambilan Keputusan Restrukturisasi dan Performa Perusahaan Pasca Restrukturisasi pada Emerging Countries di Asia = The Influence of Brand Equity towards Corporate Restructuring and Performance of Restructured Firms of Asia's Emerging Countries
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis Membership
Axton Trixie
Pengaruh Pemasaran Sensorik dan Brand Experience Terhadap Brand Loyalty Pada Industri Jam Tangan Mewah = The Influence of Sensory Marketing and Brand Experience Towards Brand Loyalty in Luxury Watchmaking
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Delia Firka Ayyar
Pengaruh customer-based brand authenticity terhadap brand trust dalam Menciptakan brand affect dan brand loyalty (Studi pada konsumen brand HMNS di Jabodetabek) = The Influence of customer-based brand authenticity on brand trust in creating brand affect and brand loyalty (A study on consumer of HMNS brand in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2023
 UI - Skripsi Membership
Abdul Hafiz Mugni
Pengaruh emotional branding terhadap loyalitas merek: studi terhadap sepatu futsal Specs = The influence of emotional branding towards brand loyalty: study on Specs futsal shoes
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi Membership
Habibah Faradiba Zaini
Pengaruh Brand Community Identification dan Reward terhadap Brand Loyalty dengan Consumer Brand Engagement sebagai Variabel Mediasi pada Pelanggan Buttonscarves di Jakarta = The Influence of Brand Community Identification and Rewards on Brand Loyalty with Consumer Brand Engagement as Mediating Variables for Buttonscarves Customers in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership