Marketing in adversity / edited, Michael J. Baker
Macmillan, 1976
Buku Teks
The marketing of industrial products / edited by Norman Hart
McGraw-Hill c, 1984
Buku Teks
Recent trends in marketing issues: melihat tren pemasaran untuk memperbesar pangsa pasar
oleh Darmadi Durianto ... [and others]
Gramedia Pustaka Utama, 2005
Buku Teks
Marketing
by Roger A. Kerin ... [and others]
McGraw-Hill, 2002
Buku Teks
Etzel, Michael J.
Marketing
McGraw-Hill, 2004
Buku Teks