Consumer demographics and behaviour: markets are people

Pengaruh Kredibilitas Sumber (Source Credibility), Identitas Sosial (Social Identity) dan Story Telling Terhadap Niat beli Konsumen = Impact of Source credibility, Identity Social identity and Story telling Against Consumer Buying Interests

Perilaku konsumtif di media sosial: kajian gaya busana penyanyi Syahrini di media instagram = Consumer behavior in social media study on Syahrini's fashion in instagram

Ekspresi Diri Merek Konsumen dalam Aktivitas Platform Media Sosial Merek Mewah dan Dampaknya terhadap Ekuitas Merek = Consumer Brand Self-Expressiveness in Social Media Platform Activity of Luxury Brands and Its Impact on Brand Equity

Pengaruh social influence terhadap consumer ethnocentrism = The impact of social influence on consumer ethnocentrism