Inggit Sekar Madu Siwi
Pengaruh perceived influence terhadap purchase intention melalui brand engagement in self-concept dan brand expected value, studi pengikut milenial Instagram Mega-Influencer produk kosmetik pada masa pandemi COVID-19 = The effect of perceived influence on purchase intention through brand engagement in self-concept and brand expected value, study on millennial followers of cosmetic products Mega-Influencer’s Instagram during the COVID-19 pandemic
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi Membership
Marlyandri Andini Putri
Pengaruh kredibilitas opini pemimpin, kredibilitas merek, norma subyektif, sikap merek, terhadap niat membeli kosmetik lipstik merek "Urban Ecay" (survei: Mahasiswa Jurusan Komunikasi Universitas Indonesia) = The Influence of leader's Opinion credibility, brand credibility, subjective norms, brand attitude, against the intention to buy lipstick cosmetics brand "Urban Ecay" (survey: student of the Department of Communication, University of Indonesia)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Skripsi Membership
Annisafira Lintang Lestari
Analisis Tema Social Media Marketing Pada Cosmetics Brands Menggunakan Topic Modeling: Studi Kasus Pada 4 Cosmetics Brands Di Indonesia = Analysis Of Social Media Marketing Themes Of Cosmetics Brands Using Topic Modeling: Case On 4 Cosmetics Brand In Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership
Chika Ratu Devina
Perencanaan program Komunikasi pemasaran terpadu Dove "Unleash The More of You" Periode Januari - Desember 2017 = The Integrated marketing communications of Dove "Unleash The More of You" Period of January - December 2017
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Tugas Akhir
Nurfauza Sari
Pengaruh advanced image interactivity technology augmented reality terhadap purchase intention konsumen dalam konteks online apparel shopping = The effect of advanced image interactivity technology augmented reality towards consumer s intention to purchase in online apparel shopping / Nurfauza Sari
2013
 UI - Tesis Membership