Lala Berlianti Asy Asyifa
Pengaruh Green Marketing Tools Terhadap Purchase Intention pada Millennials dalam Pembelian Produk AQUA Life di Jakarta = The influence of green marketing tools towards purchase intention on millennials in the purchase of AQUA Life products in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Rangkuti, Anitya Helsa
Pengaruh penerapan green marketing terhadap purchase intention. konsumen: (studi kasus terhadap produk elektronik apple di kalangan mahasiswa Jakarta) = The influence of green marketing implementation in consumer?s purchase intention: ( a case study of Apple?s electronic products at students in Jakarta)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2010
 UI - Tesis Open
Dinarti Zata Amani Mulia Putri
Pengaruh Product Knowledge, Perceived Consumer Effectiveness dan Perceived Social Media Marketing terhadap Purchase Intention Studi Kasus Produk Ecofurniture di Indonesia = The Influence of Product Knowledge, Perceived Consumer Effectiveness and Perceived Social Media Marketing towards Purchase Intention The Study of Ecofurniture Products in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Tesis Membership
Zahra Lidini Hanifa
Pengaruh Social Media Marketing dan Social Brand Engagement terhadap purchase intention pada merek Mad for Makeup = The influence of Social Media Marketing and Social Brand Engagement on purchase intention for Mad for Makeup
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Afifah Cahyaning Hannandita
Pengaruh Pemasaran, Pengetahuan Merek, dan Sikap Pada Produk Terhadap Minat Beli Hijau (Studi Pada Mobil Listrik Hyundai di Jabodetabek) = The Influence of Marketing, Brand Knowledge, and Attitudes towards Products on Green Purchase Intention (Study on Hyundai Electric Cars in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2023
 UI - Skripsi Membership