Penerapan Viral Marketing sebagai Strategi Pemasaran Digital lagu "Any Song" pada Aplikasi Short Video Sharing TikTok = The Use of Viral Marketing as Digital Marketing Strategy for the Song "Any Song" on the Short Video Sharing Application TikTok

Pengaruh e-wom terhadap purchase intention: kasus konten Shopee haul sebagai strategi pemasaran digital Shopee = The Effect of e-wom on purchase intention: the case of shopee haul content as Shopee digital marketing strategy

Pengaruh electronic word-of-mouth terhadap intention to visit: studi pada eWOM Labuan Bajo di Instagram = The impact of electronic word-of-mouth toward intention to visit: study of Labuan Bajo eWOM on Instagram

Pengaruh electronic word of mouth (e-WOM) terhadap minat beli produk kosmetik Maybelline yang di mediasi oleh citra merek pada forum femaledaily.com di wilayah Jabodetabek = The effect of electronic word of mouth (e-WOM) on purchase intention of Maybelline cosmetic products which in mediation by brand image at femaledaily com forum in greater Jabodetabek region

Pengaruh Persepsi Kemudahan Penggunaan dan Komunikasi Dari Mulut ke Mulut Secara Elektronik terhadap Keputusan Pembelian dengan Citra Merek sebagai Variabel Mediasi (Studi pada Pengguna TikTok Shop di Daerah Jabodetabek) = The Influence of Perceived Ease of Use and Electronic Word of Mouth on Purchase Decision with Brand Image as a Mediating Variable (Study on TikTok Shop Users in the Jabodetabek Area)