Fadli Fadian
The drivers of in-app purchase intention in free-to-play mobile games: the role of perceived value and loyalty = Pengaruh perceived value dan loyalty terhadap in-app purchase intention pada free-to-play mobile game
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Nabila Giovanna Widodo
Pengaruh Addiction Terhadap Purchase Intention In-App Features: Peran Perceived Values dan Loyalitas Pada PUBG Mobile = The Effect of Addiction On Purchase Intention of In-App Features: Role of Perceived Values and Loyalty to PUBG Mobile
Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2020
 UI - Skripsi Membership
Fairuz Nawfal Hamid
Rekomendasi Strategi untuk Peningkatan Keinginan Pembelian Item Mobile Game di Indonesia = Strategy Recommendations to Enhance Mobile Game In-App Purchase Intention in Indonesia.
Fakultas Teknik Universitas Indonesia, 2020
 UI - Tesis Membership
Joshua S. Prawiro
Dampak Visual Appeal dan Portability Terhadap Online Purchase Intention Konten Mobile Game Online di Indonesia = The Effect of Visual Appeal and Portability Towards Online Purchase Intention of Online Mobile Game Content in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership
Muhammad Arafat
Analisis Peran Monetary Value, Enjoyment Value dan Social Value serta Game Affordance Terhadap In-Game Items Purchase Intention pada PUBG Mobile = Role of Monetary Value, Enjoyment Value, and Social Value along Game Affordance Towards In-Game Item Purchase Intention in PUBG Mobile Analysis
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi Membership