Kotler, Philip
Marketing places: attracting investment, industry, and tourism to cities, states, and nations
Maxwell Macmillan International, 1993
 Buku Teks SO
Generation Z Marketing and Management in Tourism and Hospitality: The Future of the Industry
Palgrave Macmillan Cham, 2021
 eBooks
Arina Pramudita
Strategi pemasaran pariwisata industri pariwisata untuk wisatawan muslim di Jepang = Tourism marketing strategy tourism industry for muslim tourist in Japan
Fakultas Ilmu Pengetahuan Budaya Universitas Indonesia, 2014
 UI - Makalah dan Kertas Kerja
Mann, Richard I.
United states investment in Indonesia
Gateway Books, 1994
 Buku Teks SO
Oka A. Yoeti
Pemasaran pariwisata = Tourism marketing
Angkasa, 1985
 Buku Teks