Anzil Sifa Fauziah
Analisis pengaruh kualitas integrasi saluran melalui omnichannel retailing terhadap customer engagement serta implikasinya pada repurchase intention dan positive word-of-mouth = Analysis the effect of channel integration quality through omnichannel retailing on customer engagement and its implications in repurchase intention and positive word-of-mouth
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Ayu Sabtani
Pengaruh penempatan produk lokal di drama Korea terhadap brand recall dan word of mouth: studi pada merek lokal Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Conny Yuanita
Pengaruh word-of-mouth tentang perusahaan jasa terhadap keputusan pembelian konsumen (perfect10 model management) = The impact of word of mouth about service company towards customer purchase decision (perfect10 model management)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi Membership
Nine Primastita Arif
Peran Online After Sale Service Terhadap Repurchase Intention Dan Word of Mouth Pada E-Commerce = Peran Online After Sale Service Terhadap Repurchase Intetntion Dan Word of Mouth Pada E-Commerce
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Nasution, Ahmad Razzaq Fadillah
Pengaruh Electronic Word of Mouth terhadap Minat Beli melalui Brand Image pada Secondary Market Industri NFT (Studi pada Marketplace OpenSea) = The Impact of Electronic-Word-of-Mouth Towards Purchase Intention Through Brand Image on NFT Industry's Secondary Market (Study on OpenSea Marketplace)
Fakultas Ilmu Administrasi Universitas Indonesia, 2022
 UI - Skripsi Membership