Made Devicca Surya
Analisis pengaruh marketing communications terhadap keputusan pembelian (objek penelitian: Go-Jek) = Analysis of the effect of marketing communications on purchase decision research object: Go-Jek
2018
 UI - Tesis Membership
Rapp, Stan
Maxi Marketing
Erlangga, 1995
 Buku Teks
Sevin, Charles H.
Marketing productivity analysis / Charles H. Sevin
McGraw-Hill, 1965
 Buku Teks
Haryani Primanti
Pengaruh cryptic marketing terhadap brand attitude = The impact of cryptic marketing on brand attitude
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Tesis Membership
Tarigan, Pertemuanta
Rencana komunikasi program pemasaran mobil Smart Fortwo tahun 2012 = Communications plan for marketing program of Smart fortwo car in 2012
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi Open