Fifa Italia
Analisa model aisas terhadap komunikasi pemasaran di media sosial pada situs jual beli online studi kasus situs lazada Indonesia, mataharimall, dan tokopedia = Aisas model analysis towards marketing communication in social media on online shopping sites case study of lazada Indonesia mataharimall and tokopedia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Tesis Membership
Arfindo Briyan Santoso
Faktor-faktor yang memengaruhi attitude toward social media campaign #Uangkita oleh kementerian keuangan dan pengaruhnya terhadap respons khalayak = Factors affecting attitude toward social media campaign #Uangkita by the ministry of finance and its effect on audiences response
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Tri Lazfika Rizki
Analisis Peran Social Media Images Perceived Value, Consumer Engagement dan Consumer Involvement terhadap eWOM Instagram Pesona Indonesia = Analysis Role of Social Media Images Perceived Value, Consumer Engagement and Consumer Involvement on eWOM Instagram Pesona Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Megasari Krisnafati Gulo
Analisis pengaruh social media fatigue dan service failure severity terhadap intensi komplain di akun social media resmi perusahaan = The effect analysis of social media fatigue and service failure severity towards complaint intention on company's official social media account / Megasari Krisnafati Gulo
2015
 UI - Skripsi Membership
Himmatul Ulya
Pengaruh Social Media Engagement dan Social Media Advertising Engagement terhadap Advertising Evaluation dan Purchase Intention (Studi pada Instagram) = The Influence of Social Media Engagement and Social Media Advertising Engagement on Advertising Evaluation and Purchase Intention (Study on Instagram).
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis Membership