Implementasi Budaya Partisipatif Pada Produk Brand “Aesthetic Pleasure” Melalui Peran Promosi Digital di Era Pandemi = Implementation of Participatory Culture in Brand Products "Aesthetic Pleasure" through the Role of Digital Promotion in the Pandemic Era

Analisis faktor yang mempengaruhi loyalitas konsumen terhadap merek yang menggunakan social commerce = Analysis of factors affecting consumer loyalty to brands that use social commerce

Electronic word-of-mouth dan purchase intention dalam layanan digital banking jenius = Electronic word-of-mouth and purchase intention in digital banking service jenius

Pengaruh Strategi Co-branding Merek Fesyen Lokal dengan Social Media Influencers dalam Keputusan Pembelian Konsumen = The Influence of Local Fashion Brand Co-Branding Strategy with Social Media Influencers in Consumer Purchasing Decisions

Strategi Komunikasi Pemasaran Digital Produk Makanan Lokal: Rencana Program Komunikasi dalam Rangka Meningkatkan Brand Awareness Untuk Brand Fried Chicken ?Ayam Ulbid? = Digital Marketing Communication Strategy Plan for Local Food Products: Communications Program Plan to Increase Brand Awareness for Brand Fried Chicken 'Ayam Ulbid'