Pengaruh electronic word of mouth (eWOM) di social media twitter terhadap minat beli konsumen : studi pada Restoran Holycowsteak = The influence of electronic word of mouth in social media twitter toward purchase intention : study on Holycowsteak Restaurant

Pengaruh electronic word of mouth di social media youtube terhadap keputusan pembelian: studi pada perempuan yang terpapar e-wom produk lipstik Wardah di youtube = The influence of electronic word of mouth on social media youtube towards purchase decision: study on women who have been exposed to Wardah lipstick product ewom on youtube

Pengaruh Social Media Marketing Activities, Electronic Word of Mouth dan Brand Equity Terhadap Purchase Intention di Era Covid-19: Studi pada Akun Instagram Summarecon Bekasi = Effect of Social Media Marketing Activities, Electronic Word of Mouth and Brand Equity toward Purchase Intention on Covid-19 Era: Case Study on Instagram Account Summarecon Bekasi

Examining the role of social media electronic Word of Mouth on movie ticket purchase intention: A Study of Indonesian local cinema moviegoers = Peran media sosial electronic Word-of-Mouth terhadap minat pembelian tiket film: Studi pada penonton bioskop lokal Indonesia

Analisis penggunaan social media marketing dan electronic word of mouth (ewom) oleh cinema 21 dalam meningkatkan brand loyalty = Analysis of the use of social media marketing and electronic word of mouth (ewom) by cinema 21 in increasing brand loyalty