Cyril Akeyla Praditya
The Influence of brand identification through brand community on public and private brand loyalty: A Case study of Starbucks amid boycott = Pengaruh identifikasi merek melalui komunitas merek terhadap loyalitas merek publik dan swasta: Studi kasus Starbucks di tengah Boycott
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2025
 UI - Skripsi Membership
Cyril Akeyla Praditya
The Influence of brand identification through brand community on public and private brand loyalty: A Case study of Starbucks amid boycott = Pengaruh identifikasi merek melalui komunitas merek terhadap loyalitas merek publik dan swasta: Studi kasus Starbucks di tengah Boycott
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2025
 UI - Skripsi Membership
Destra Rahmayadi
Analisis pengaruh komunitas merek berbasis media sosial terhadap loyalitas merek studi kasus Air Asia = The impact of brand community based social media on brand loyalty analysis case study Air Asia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Winson Widjaja
Analisis pengaruh brand community terhadap brand identificarion dan brand commitment : studi kasus komunitas Honda Brio = Analysis of brand community's influence towards brand identification and brand commitment : case of honda brio community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Taufik Ghafur
Analisis pengaruh komunitas merek yang berbasis media sosial terhadap brand community markers, value creation practices, kepercayaan merek dan loyalitas merek (studi kasus twitter PT. Bank Negara Indonesia) = Analysis effects of social media based brand communities on brand community markers, value creation practices, brand trust and brand loyalty (case study twitter of PT. Bank Negara Indonesia)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership