Cara Rodina Joyosugito
Analisis pengaruh firm generated content evaluation pada brand awareness, attitudinal loyalty, dan electronic word of mouth motivation terhadap repurchase intention di Traveloka = Analyzing the influence of firm generated content evaluation on brand awareness, attitudinal loyalty, and electronic word of mouth motivation, and how this influences repurchase intention on Traveloka
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Tesis Membership
Adinda Galuh Komalaningdias
"Hubungan electronic word of mouth product attributes service quality dan price terhadap brand loyalty" (studi pada holycow steakhouse by Chef Afit) = The Relationship of electronic word of mouth product attributes service quality and price to brand loyalty (study at holycow steakhouse by Chef Afit)
Fakultas Ilmu Sosial dan Ilmu Politik, 2015
 UI - Tesis Membership
Fina Anggun Puspita
Pengaruh Customer Experience, Customer Satisfaction, dan Word of Mouth terhadap Customer Loyalty dengan Consumer Demographics sebagai Variabel Moderasi pada Nasabah Seabank di DKI Jakarta = The Influence of Customer Experience, Customer Satisfaction, and Word of Mouth on Customer Loyalty with Consumer Demographics as a Moderating Variable for Seabank Customers in DKI Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Meysha Almaya
Pengaruh electronik word of mouth terhadap niat beli konsumen pada produk kosmetik = The impact of electronic word of mouth toward customer purchase intention on cosmetic product
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Desta Dauri Rasyid
Pengaruh brand personality terhadap word of mouth melalui brand loyalty: studi pada pengguna iPhone di Jakarta dan Depok = The effect of brand personality on word of mouth through brand loyalty: case study on consumer iPhone in Jakarta and Depok
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi Membership