Analisis pengaruh perubahan desain logo pada sikap pelanggan terhadap brand (melalui mediasi evaluasi logo) yang dimoderasi oleh komitmen terhadap brand kajian pada PT Garuda Indonesia Tbk = Analysis of the effect of logo redesign toward brand attitude (through the mediation of logo evaluation) moderated by brand commitment case study of PT Garuda Indonesia Tbk / Ricki Hardi

Politik metafora dalam strategi Branding komoditas agribisnis : analisis semiotika strukturalisme terhadap konstruksi teks majalah Trubus mengenai komoditas Jabon = politic of metaphor in branding strategy of agribusiness commodities : a structural semiotic analysis on jabon news construction in Tubus agricultural magazine

Analisis pengaruh advertising dan sales promotion terhadap brand equity studi pada LA Senza Indonesia = The influence of advertising and sales promotion towards brand equity study case LA Senza Indonesia

Pengaruh Online Brand Community Terhadap Customer Loyalty: Studi pada Search Product dan Experience Product di Indonesia = The Influence of Online Brand Communities on Customer Loyalty: A Study on Search Products and Experience Products in Indonesia

Pemahaman khalayak pria dewasa awal mengenai penggunaan daya tarik nasionalis dalam strategi aktivasi merek: studi pada partisipan kampanye 'Ayo! Indonesia Bisa' oleh merek CLEAR selama Sea Games XXVI, 11-22 November 2011 di Jakarta-Palembang, Indonesia = Early adult male audience comprehension about the use of nationalist appeals in brand activation strategy: study of participants aof Ayo! Indonesia Bisa campaign by CLEAR Brand during SEA GAMES XXVI, November 11th-22nd 2011 in Jakarta-Palembang, Indonesia