edited by Michael Rines
Gower in Association with Marketing Magazine, 1981
Buku Teks
Duan, Jin-Chuan, editor
Springer, 2012
eBooks
Jing Jian Xiao, editor
Springer International Publishing, 2016
eBooks
editor, Brian J. Terry
Toppan Company, 1997
Buku Referensi
edited by Victor P. Buel and Carl Heyel
McGraw-Hill, c1970
Buku Teks