Pengaruh kreativitas iklan, Need for Uniqueness & Need for Cognition terhadap sikap dan minat membeli konsumen = The effect of advertisement creativity, need for uniqueness and need for cognition, toward attitude toward the ad attitude toward the brand and purchase intention

Hubungan antara need for uniqueness dan intensi membeli customized product pada konsumen belanja daring = The correlation between consumers need for uniqueness and purchase intention in online customized product

Pengaruh country of origin dan need for uniqueness terhadap sikap dan niat membeli produk kosmetik = The influence of country of origin and need for uniqueness on attitudes and intention to purchase cosmetic product

Hubungan personal branding dengan pembentukan kredibilitas endorser dan pengaruhnya terhadap brand awareness personal branding andra alodita untuk merek cotton ink = Link between personal branding and endorser credibility to create brand awareness of product andra alodita s personal branding for brand cotton ink / Estu Widyamurti

Analisis pengaruh sumber-sumber online brand equity terhadap repurchase intention : studi kasus pada cotton ink = Analysis the effect of sources of online brand equity to repurchase intention : a case study of cotton ink