Analisis pengaruh interaksi konsumen terhadap staff dan self-service technology (SST) pada bisnis ritel. studi kasus: CGV Blitz Grand Indonesia = Influence analysis of consumer to store employee and consumer to self service technology (SST) interaction in retail business case study CGV Blitz Grand Indonesia

Analisis pemilihan teknologi self-service atau pelayanan interpersonal - dampak dari faktor situasional dan sikap terhadap teknologi: studi kasus: pelayanan loket dan commuter vending machine di Stasiun Bekasi = Analysis of choosing self-service technologies or interpersonal services - the impact of situational factors and technology related attitudes: case study: service counter and commuter vending machine at Bekasi Station

Pengaruh experiential marketing dan persepsi kemudahan penggunaan terhadap kepuasan dan niat beli konsumen dalam konsep value co-creation pada website gravira = The effect of experiential marketing and perceived ease of use towards customer satisfaction and purchase intention in the concept of value co-creation on gravira website / Geraldin Christina

Analisis peranan antecedent beliefs terhadap sikap dan keinginan untuk adopsi self-service technology: studi kasus layanan myGrapari = The analysis of roles of antecedent beliefs towards attitude and intention to adopt towards self service technology: sase study myGrapari

Analisis experiential marketing terhadap destination image dan intensi perilaku wisatawan (studi kasus: kota pekalongan "world's city of batik") = The effects of experiential marketing on destination image and tourist behavioral intentions (case study: pekalongan city "world's city of batik")