Cunningham, Michael J.
Customer relationship management
Capstone, 2002
 Buku Teks
Customer relationship management
 Buku Teks
Buttle, francais
Customer relationship management: concepts and technologies
Elsevier/Butterworth-Heinemann, 2009
 Buku Teks SO
Boy Subirosa Sabarguna
Aplikasi customer relationship management untuk rumah sakit
Sagung Seto, 2008
 Buku Teks
Harvard business review on customer relationship management
Harvard Business School Publication, 2001
 Buku Teks SO