Pengaruh sikap khalayak pada iklan terhadap keputusan pembelian produk Low Involvement (studi pada iklan Televisi Coca Cola Versi "Buka Semangat Baru")

Pengaruh penerapan strategi produk dan harga terhadap keputusan konsumen dalam pembelian pinuman ringan Coca-Cola di PT. Coca-Cola Bottling Indonesia - Jakarta

Pengaruh iklan tv hasil crowdsourcing dan co-creation terhadap attitude towards advertisement, attitude towards brand, dan purchase intention serta respon emosinya di masyarakat generasi Y dan generasi Z pada studi kasus Coca-Cola = The Influence of tv ads from crowdsourcing and co creation methods on attitude towards advertisement attitude towards brand and purchase intention and emotional response in Y generation and Z generation on Coca-Cola case study

Analisis perbandingan anrede dan anglizismen pada headline iklan coca-cola versi jerman dan versi indonesia = Comparative analysis of anrede and anglizismenon headline s coca-cola advertising german version and indonesian version

Analisis motivasi konsumen dalam mengonsumsi minuman berkarbonasi studi terhadap brand minuman berkarbonasi Coca-Cola = Consumer motivation analysis of carbonated beverages consumption study on carbonated beverages brand Coca-Cola