Lockett, David M.
Building your advertising business : a complete guide to boost your billings / David M. Lockett
NTC Business Books, 1989
Buku Teks
Rossiter, John R.
Advertising communications and promotion management
Irwin/McGraw-Hiil, 1996
Buku Teks
Quelch, John A.
Sales promotion management
Prentice-Hall, 1989
Buku Teks
Davidson, Jeff
The complete ideal's guide: change management
Prenada, 2010
Buku Teks
Yuniarti Fihartini
Pengaruh faktor-faktor relasional, organisasi, dan personal terhadap kinerja armada jual: studi kasus PT. Asuransi Jiwasraya (Persero)
Universitas Indonesia, 2004
UI - Tesis Membership