Gita Novia Riani
Pengaruh Brand Post Characteristics Pada Unggahan Instagram Brand Fashion Lokal Dalam Membangnun Consumer Engagement Dan Customer-Brand Relationship = The Effect Of Brand Post Characteristics On Local Fashion Brand Posts In Building Consumer Engagement And Customer-Brand Relationship
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Khansa Aidawati
Analisis penggunaan celebrity endorsement pada produk fashion di instagram studi pada brand fashion lokal cotton ink = Analysis of the use of celebrity endorsement on fashion products through instagram study of local fashion brand cotton ink
2016
 UI - Makalah dan Kertas Kerja
Fitria Khairum Nisa
Analisis event dalam membangun awareness terhadap city brand dan minat berkunjung : studi kasus pada Jember Fashion Carnaval di Kota Jember = Analysis of event in awareness building of city brand and visit intention : case study of Jember fashion carnival in Jember
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Tesis Membership
Putri Noor Anggraheni
Analisis Brand Relationships produk fashion kategori Affordable Luxury pada konsumen merek asli sekaligus merek imitasi: studi pada konsumen muda = Brand relationship analysis of affordable
Program Pascasarjana Universitas Indonesia, 2012
 UI - Tesis Open
Annissa Tayara Callista
Pengaruh faktor social media marketing pada brand trust dan brand loyalty pelanggan e-commerce B2C produk fashion di Indonesia = Effect of social media marketing factors towards brand trust and brand loyalty of e-commerce B2C fashion product consumers in Indonesia
Fakultas Teknik Universitas Indonesia, 2017
 UI - Skripsi Membership