Chisnall, Peter M
Strategic industrial marketing
Prentice-Hall, 1989
Buku Teks SO
Battersby, Albert
Sales forecasting
Penguin Books, 1968
Buku Teks SO
Cespedes, Frank V.
Concurrent marketing: integrating product, sales, and service
Harvard Business School Press, 1995
Buku Teks SO
Kerin, Roger A.
Contemporary perspectives on strategic market planning
Allyn and Bacon, 1990
Buku Teks SO
The strategic planning of is/it at PT.Lintas Group
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