Sheth, Jagdish N.
Global marketing perspectives
Ohio South-Western Pub, 1989
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Cateora, Philip R.
International marketing
McGraw-Hill, 1999
 Buku Teks SO
Cateora, Philip R.
International marketing
Richard D. Irwin, 1993
 Buku Teks SO
Cateora, Philip R.
International marketing
Richard D. Irwin, 1996
 Buku Teks SO
Cateora, Philip R.
International marketing
MCGraw-Hill, 2005
 Buku Teks SO