Guiltinan, Joseph P.
Readings in marketing strategies and programs
McGraw-Hill, 1982
 Buku Teks SO
Ross, John A.
Management strategies for family planning programs
Columbia University, 1989
 Buku Teks SO
Quelch, John A.
Cases in strategic marketing management : business strategies in Muslim countries
Prentice-Hall, 2001
 Buku Teks SO
Woody, Robert Henley
Business success in mental health practice : modern marketing management, and legal strategies
Jossey-Bass, 1989
 Buku Teks
Ireland, Lewis R.
Quality management for projects and programs
Project Management Institute, 1991
 Buku Teks SO