See Allo

Charvat, Frank J.

Marketing management: a quantitative approach / Frank J. Charvat and W. Tate Whitman

Heath, 1966

Buku Teks

Boyd Jr., Harper W.

Cases in marketing strategy / by Harper W. Boyd Jr., Richard M. Clewett

Richard D. Irwin Inc , 1958

Buku Teks

Boyd, Harper W., Jr., author

Readings in sales management / Harper W. Boyd, Robert T. Davis

Richard D. Irwin, 1970

Buku Teks

Peter, J. Paul, author

Marketing management : knowledge and skills / J. Paul Peter

McGraw-Hill, 2004

Buku Teks

Dalrymple, Douglas J., author

Marketing management : strategy and cases / Douglas J. Dalrymple, Leonard J. Parsons

John Wiley and Sons, 1983

Buku Teks