Alexander, Ralph S.
Industrial marketing
Richard D. Irwin, 1956
 Buku Teks SO
Alexander, Ralph
Industrial marketing
Richard D. Irwin , 1961
 Buku Teks SO
Yadin, Daniel L.
Creative effective marketing communications
Crest, 2001
 Buku Teks
Westing, John Howard
Industrial purchasing : buying for industry and budgetary institutions
John Wiley & Sons, 1956
 Buku Teks SO
Berry, Dick
Industrial marketing for result
Addison-Wesley, 1981
 Buku Teks SO