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Abstrak :
Konsumsi masyarakat Indonesia ditemukan semakin meningkat sehingga memperparah dampak perubahan iklim. Untuk menyikapinya, penelitian ini dilakukan untuk mengeksplorasi peranan orientasi religiusitas dan rasa kepemilikan alam serta interaksinya berdasarkan teori determinasi diri. Penelitian korelasional dilakukan terhadap 300 partisipan berumur 18 tahun ke atas yang menganut salah satu agama yang diakui di Indonesia. Hasil penelitian mengungkapkan bahwa kedua orientasi religiusitas ditemukan memprediksi perilaku konsumsi berkelanjutan, tetapi rasa kepemilikan alam ditemukan tidak berperan sebagai prediktor maupun moderator. Hasil penelitian ini memiliki implikasi penting terhadap institusi pendidikan dan keagamaan untuk mempromosikan perilaku konsumsi berkelanjutan. ...... Consumption in Indonesia is increasing, which worsens the effects of global warming. To address this, the current study was conducted to explore the role of religious orientation and psychological ownership of nature, as well as their interaction, based on self-determination theory. A correlational study was carried out with 300 participants aged 18 years and above, who profess one of the recognized religions in Indonesia. The findings revealed that both religious orientations predicted sustainable consumption behavior, but psychological ownership of nature was neither found to be a predictor nor a moderator. These results hold significant implications for educational and religious institutions in promoting sustainable consumption behavior.

Abstrak :
ABSTRAK
Penelitian ini membahas tentang ada atau tidaknya pengaruh antara dimensi atau variabel intrinsik religiusitas, ekstrinsik religiusitas, materialisme dan long term orientation terhadap tujuh dimensi dari etika konsumen. Pengumpulan data menggunakan teknik convenience sampling secara offline. Dari pengumpulan dan pengolahan data dengan program IBM SPSS Statistic 22 yang dilakukan terhadap 550 responden masyarakat kota Depok, dapat ditemukan bahwa social (ekstrinsik religiusitas) dan planning (long-term orientation) berpengaruh negatif terhadap passive, active, legal, dan no harm/no foul. Sedangkan materialisme berpengaruh positif terhadap active, illegal, passive, active, legal, no harm/no foul dan downloading. Social (ekstrinsik religiusitas), tradition dan planning (long-term orientation) berpengaruh positif terhadap recycling dan doing good. Hal ini menunjukkan bahwa beberapa sikap negatif akan menyukai atau melakukan kegiatan tidak etis dan menghindari kegiatan yang etis dari perilaku konsumen.

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ABSTRACT
This study aimed to investigate the influence between dimensions or variables of intrinsic religiosity, extrinsic religiosity, materialism and long-term orientation towards 7 dimensions of ethical consumers. Data collected using a convenience sample techniques and delivered offline. From the collection and processing of data by IBM SPSS Statistics 22 program, conducted on 550 respondents from Depok city community. It can be found that social (extrinsic religiosity) and planning (long-term orientation) negatively affect the passive, active, legal, and no harm / no foul. While materialism have positive affect on active, illegal, passive, active, legally, no harm / no foul and downloading. Social (extrinsic religiosity), tradition and planning (long-term orientation) have positive affect on recycling and doing good. This suggests that some of the negative attitudes would have or liked unethical behavior and avoid activities that ethical towards consumer behavior.

Abstrak :
Indonesia dapat dikatakan sebagai negara yang kaya akan keragaman suku, agama, ras, dan budaya. Keragaman demikian salah satunya mendorong penerapan budaya kolektivisme di mana tercermin melalui semangat gotong royong. Selain itu, Indonesia turut dipandang sebagai negara beragama. Penelitian ini bertujuan untuk melihat hubungan antara religiusitas dan kolektivisme pada emerging adulthood. Studi kuantitatif korelasional dilaksanakan terhadap sebanyak 241 partisipan yang merupakan Warga Negara Kesatuan Republik Indonesia, berusia 18-25 tahun, minimal telah menempuh pendidikan SMA/SMK sederajat, serta penganut salah satu dari enam agama yang sah di Indonesia. Hasil penelitian menunjukkan bahwa religiusitas dan kolektivisme memiliki hubungan positif yang signifikan pada emerging adulthood. Individu dapat membangun religiusitas sebagai sarana memupuk budaya gotong royong dan mengeksplorasi identitas melalui penerapan budaya kolektivisme. ......Indonesia is a counry rich in ethnic, religious, racial and cultural diversity. Such diveristy encourages the application of a culture of collectivism, which is reflected through the spirit of gotong royong. In addition, Indonesia is also seen as a religios country. This study aims to examine the relationship between religiosity and collectivism in emerging adulthood. A quantitative correlation study was conducted on 241 participants who were citizens of the Republic of Indonesia, aged 18 – 25 years, had at least a high school education, and adhered to one of the six legal religions in Indonesia. The results showed that religiosity and collectivism have a significant positive relationship in emerging adulthood. Individuals can build religiosity as a means of fostering a culture of gotong royong and exploring identity through the application of a culture of collectivism.

Abstrak :
Besarnya pangsa pasar transportasi online menjadikan persaingan ketat antara penyedia jasa ojek online di Indonesia. Faktor ini menjadi salah satu faktor yang memengaruhi adanya persaingan harga antar penyedia jasa ojek online. Keberadaan ojek online di Indonesia pun membantu mitra pengemudi dalam meningkatkan perekonomian, belum dengan ditambah tip yang acapkali mereka dapatkan dari konsumen Indonesia. Di penelitian ini, peneliti menggunakan Structural Equation Modelling (SEM) untuk menganalisis pengaruh dari promosi harga, price consciousness, feelings of gratitude towards price promotion, perceived sacrifice to tipping serta religuisitas intrinsik dan ekstrinsik terhadap intensi mayoritas penduduk Indonesia, yaitu konsumen muslim dalam memberi tip terhadap mitra ojek online. Data dikumpulkan melalui self-administrated questionnaire kepada responden muslim pengguna ojek online dan pernah menggunakan promosi harga yang diberikan ojek online di Indonesia.  Hasil dari penelitian ini adalah promosi harga, feelings of gatitude towards price promotion, perceived sacrifice to tipping, dan religiusitas intrinsik yang mempunya pengaruh atas intensi memberi tip terhadap mitra ojek online. Sedangkan, price consciousness dan religiusitas ekstrinsik tidak memiliki pengaruh yang signifikan. Hasil penelitian ini dapat dijadikan referensi untuk pelaku industri yang bergerak di bidang transportasi online untuk mengambil keputusan tentang bauran pemasaran terutama di aspek promosi dan harga. ......The large market share of online transportation creates a heavy competition between online motorcycle taxi service providers in Indonesia. This factor is one of the factors that influence price competition among online motorcycle taxi service providers. The existence of online motorcycle taxis in Indonesia also helps online motorcycle taxi driver to improve to their welfare, not to mention with the added tip they often get from the consumers. In this study, researchers used Structural Equation Modeling (SEM) to analyze the impact of price promotion, price consciousness, feelings of gratitude towards price promotion, perceived sacrifice to tipping, also intrinsic and extrinsic religiosity on the intentions of the majority of the Indonesian population, Muslim consumers in giving tip to online motorcycle taxi drivers. Data was collected through a self-administrated questionnaire to Muslim respondents who use online motorcycle taxi and have used price promotions that was given by online motorcycle taxi in Indonesia. The results of this study are price promotion, feelings of gratitude towards price promotion, perceived sacrifice to tipping, and intrinsic religiosity have an influence on the intention to tip. Meanwhile, price consciousness and extrinsic religiosity do not have a significant effect to online motorcycle taxi drivers tipping. The results of this study can be used as a reference for industry players engaged in online transportation to make decisions about their marketing mix, especially in the aspects of promotion and price.

 

Abstrak :

Besarnya pangsa pasar transportasi online menjadikan persaingan ketat antara penyedia jasa ojek online di Indonesia. Faktor ini menjadi salah satu faktor yang memengaruhi adanya persaingan harga antar penyedia jasa ojek online. Keberadaan ojek online di Indonesia pun membantu mitra pengemudi dalam meningkatkan perekonomian, belum dengan ditambah tip yang acapkali mereka dapatkan dari konsumen Indonesia. Di penelitian ini, peneliti menggunakan Structural Equation Modelling (SEM) untuk menganalisis pengaruh dari promosi harga, price consciousness, feelings of gratitude towards price promotion, perceived sacrifice to tipping serta religuisitas intrinsik dan ekstrinsik terhadap intensi mayoritas penduduk Indonesia, yaitu konsumen muslim dalam memberi tip terhadap mitra ojek online. Data dikumpulkan melalui self-administrated questionnaire kepada responden muslim pengguna ojek online dan pernah menggunakan promosi harga yang diberikan ojek online di Indonesia.  Hasil dari penelitian ini adalah promosi harga, feelings of gatitude towards price promotion, perceived sacrifice to tipping, dan religiusitas intrinsik yang mempunya pengaruh atas intensi memberi tip terhadap mitra ojek online. Sedangkan, price consciousness dan religiusitas ekstrinsik tidak memiliki pengaruh yang signifikan. Hasil penelitian ini dapat dijadikan referensi untuk pelaku industri yang bergerak di bidang transportasi online untuk mengambil keputusan tentang bauran pemasaran terutama di aspek promosi dan harga.

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......The large market share of online transportation creates a heavy competition between online motorcycle taxi service providers in Indonesia. This factor is one of the factors that influence price competition among online motorcycle taxi service providers. The existence of online motorcycle taxis in Indonesia also helps online motorcycle taxi driver to improve to their welfare, not to mention with the added tip they often get from the consumers. In this study, researchers used Structural Equation Modeling (SEM) to analyze the impact of price promotion, price consciousness, feelings of gratitude towards price promotion, perceived sacrifice to tipping, also intrinsic and extrinsic religiosity on the intentions of the majority of the Indonesian population, Muslim consumers in giving tip to online motorcycle taxi drivers. Data was collected through a self-administrated questionnaire to Muslim respondents who use online motorcycle taxi and have used price promotions that was given by online motorcycle taxi in Indonesia. The results of this study are price promotion, feelings of gratitude towards price promotion, perceived sacrifice to tipping, and intrinsic religiosity have an influence on the intention to tip. Meanwhile, price consciousness and extrinsic religiosity do not have a significant effect to online motorcycle taxi drivers tipping. The results of this study can be used as a reference for industry players engaged in online transportation to make decisions about their marketing mix, especially in the aspects of promotion and price.