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Abstrak :
ABSTRACT
Business Model is a framework on how a company runs its business that can give value in every aspects of the business, from its suppliers, customers, partners, employees and even to the environment. This thesis firstly discuss on how the Zircon mining company struggle from the unorganized business process that could become the obstacle in order for the company to growth. Using The Business Model Canvas - Nine Building Blocks established by Osterwaider and Pigneur that can be applied to the Zircon mining industry in West Kaliinantan, the business model can assist the Zircon mining industry in West Kalimantan to enhance its business and keeping track in the Zircon market. This study is done using qualitative research. The research of this thesis shows that Business Model Canvas - Nine Building Blocks that evaluate the company business process from difference aspects such as customer segments, value propositions, customer relationships, channels, key resources, key activities, key partnership, revenue streams and cost structures can be tools to create a suitabie business model that help the company enhancing its business process.

Abstrak :
Tujuan dibuatnya business plan untuk memberikan kerangka bagaimana sebuah bisnis akan dibentuk dan strategi-strategi yang dibuat untuk mengatasi tantangantantangan yang akan dihadapi. Tesis ini pada intinya tentang pembentukan sebuah perusahaan yang membagikan koran gratis. Analisa dimulai dari identifikasi masalah, pembentukan struktur perusahaan dan analisa industri, strategi yang digambarkan dalam bentuk business model dan juga studi kelayakan untuk memahami apakah rencana bisnis tersebut memungkinkan atau tidak. Analisa industri dilakukan dengan menggunakan Porter Five Forces dan pembentukan business model menggunakan Nine Building Blocks sedangkan studi kelayakan dilakukan dengan menggunakan NPV, IRR dan payback period. ...... The purpose of business plan is to provide a framework on how the business will be created along with the strategies to overcome the potential challenges. This thesis is basically about forming a company that will distribute free newspaper. The analysis begin with problem identification, the company structure and the industry analysis, the strategy which is described in the business model and also feasibility analysis to understand whether the business is doable or not. The industry analysis is done using Porter Five Forces and the creation of the business model is based on Nine Building Blocks while the feasibility analysis is done using NPV, IRR and payback period.