"The main purpose of this study is to explore the relation between decision-making styles which are
measured by the General decision-making style (GDMS) test and information processing styles which
are often termed cognitive styles and are, in this study, measured by Cognitive Style Inventory. The
authors directed a survey research on 162 Iranian students. Structural equation modeling techniques
were used to measure the impact of cognitive styles on decision-making styles. The authors found
that cognitive styles have a positive impact on decision-making styles. In spite of the abundant
research on factors that affect decision-making styles, few researches have tested the relationship
between cognitive styles and decision-making styles. This study examines the impact of cognitive
styles on decision-making styles in Iran. This study, like most research paper studies, cannot easily be
generalized. Furthermore, the results of this study could be affected by economic conditions."
Management Research Center (MRC) Department of Management, Faculty of Economics, University of Indonesia and Philip Kotler Center, 2015
