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Dian Caesaria Widyasari
Abstrak :
Penelitian ini bertujuan untuk melihat perbedaan tingkat psychological distress pada mahasiswa asing di Universitas Indonesia yang memiliki gaya hidup sehat dan tidak sehat. Adapun perilaku gaya hidup sehat yang diukur dalam penelitian ini adalah pola makan, pola tidur, rutinitas kegiatan berolahraga, kebiasaan merokok, dan kebiasaan mengkonsumsi alkohol. Penelitian ini menggunakan pendekatan kuantitatif menggunakan alat ukur HSCL-25 untuk mengukur tingkat psychological distress partisipan dan kuesioner pertanyaan close ended untuk mengukur perilaku gaya hidup sehat partisipan. Adapun partisipan penelitian ini adalah mahasiswa asing di Universitas Indonesia, sebanyak 121 mahasiswa asing bersedia menjadi partisipan melalui teknik nonrandom sampling. Berdasarkan teknik analisis data independent sample t-test, ditemukan perbedaan tingkat psychological distress yang signifikan pada mahasiswa asing di Universitas Indonesia yang memiliki pola tidur cukup dan tidak cukup. Sedangkan pada empat perilaku gaya hidup lainnya tidak ditemukan perbedaan yang signifikan pada tingkat psychological distress. ......This study investigated psychological distress among foreign students at Universitas Indonesia who live according to healthy lifestyle and not. There were five behaviors associated with healthy lifestyle, which were sleeping pattern, diet, physical exercise, smoking and alcohol intake. This is a quantitative study using HSCL-25 to measure psychological distress and demographic questionnaire to measure healthy lifestyle. There were 121 foreign students participated in the study, selected by nonrandom sampling technique. Foreign student t-test indicated that there was a significant difference of psychological distress among foreign students at Universitas Indonesia who had enough sleep and not. No significant differences were found between all others healthy lifestyle behaviors.
Depok: Fakultas Psikologi Universitas Indonesia, 2013
S47129
UI - Skripsi Membership  Universitas Indonesia Library
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Faradita Haryuningtyas
Abstrak :
ABSTRAK
Gaya hidup sehat merupakan salah satu upaya memperbaiki dan meningkatkan kualitas hidup. Gaya hidup sehat dapat meningkat apabila kemampuan memperoleh, dan mengolah informasi baik. Kemampuan tersebut dapat diketahui melalui tingkat literasi kesehatan. Penelitian ini bertujuan untuk mengetahui hubungan antara literasi kesehatan dan gaya hidup sehat. Desain penelitian ini adalah cross sectional dengan sampel 235 mahasiswa keperawatan, dengan teknik pengambilan sampel stratified random sampling. Gaya hidup sehat diukur menggunakan modifikasi instrumen Health Promoting Lifestyle Profile HPLP-II dan buku panduan GERMAS tahun 2015. Literasi kesehatan diukur menggunakan instrumen Health Literacy Questioner HLQ . Hasil penelitian menunjukkan 48,1 mahasiswa memiliki gaya hidup sehat sedangkan 51,9 memiliki gaya hidup tidak sehat. Rata-rata skor tingkat literasi kesehatan mahasiswa keperawatan 150,07 dari 197. Peneletian ini juga menunjukkan ada hubungan yang signifikan antara literasi kesehatan dengan gaya hidup sehat X2=35,696.
ABSTRACT Healthy lifestyle is one attempted to improve and enhance the quality of life. Healthy lifestyles can increased if the ability to obtain, and processed the information was good. This ability can be known through the health literacy level. This study aimed to identify the relationship between health literacy and healthy lifestyle. This study used cross sectional design with 235 samples of nursing students, with stratified random sampling as a sampling technique. Healthy lifestyle was measured by using modification Health Promoting Lifestyle Profile HPLP II instrument and GERMAS guided book 2015. Health literacy was measured by using the Health Literacy Questioner HLQ instrument. The results shows that 48.1 of students had a healthy lifestyle, while 51.9 had an unhealthy lifestyle. The average health literacy score of nursing students was 150.07 from 197. This study also shows that there is a significant relationship between health literacy and healthy lifestyle X2 35,696.
2018
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UI - Skripsi Membership  Universitas Indonesia Library
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Ramandha Suci Marchita
Abstrak :
Pemaknaan gaya hidup sehat dalam web series #SORETheSeries di YouTube oleh anggota Komunitas Diabetes Muda berdasarkan proses encoding dan decoding pesan tidak tercipta dengan sendirinya melainkan terdapat peran agen sosialisasi dalam menanamkan nilai gaya hidup sehat pada informan sehingga membantu membentuk pemaknaan. Penelitian dengan pendekatan kualitatif dan paradigm konstruktivis ini bertujuan untuk memberikan penjabaran bagaimana pemaknaan gaya hidup sehat dalam web series #SORETheSeries oleh anggota Komunitas Diabetes Muda yang telah mengalami banyak pengalaman terkait kesehatan dan gaya hidup. Hasil penelitian menemukan bahwa pemaknaan gaya hidup sehat oleh anggota Komunitas Diabetes Muda terbagi menjadi dua posisi yaitu negosiasi; posisi menerima sebagian informasi dan tidak menerima sebagian lainnya, serta posisi oposisi: posisi yang menolak pandangan dan memiliki penilaian sendiri, berdasarkan hasil encoding/decoding dari pesan gaya hidup sehat di web series #SORETheSeries dengan adanya peran agen sosialisasi keluarga, peer group dan komunitas, sekolah, media massa, serta profesional yang membantu mensosialisasikan nilai-nilai gaya hidup sehat sepanjang hidup mereka.
The reception position of healthy lifestyle in #SORETheSeries on YouTube by the member of Diabetes Muda Community based on encoding and decoding process supported by the explanation of the role of the socialization agents who socialize the aspects of healthy lifestyle to informant that lead to reception position. This qualitative study with constructivism paradigm aims to provide an overview of how the reception of healthy lifestyle on web series by Diabetes Muda Community members whom have a lot of experiences about health and lifestyle. This study found that the reception of healthy lifestyle by the informant separated into two positions: negotiated position; a mixture of adaptive and oppositional element, and oppositional position; decode the message in contrary way, based on the result of encoding/decoding of healthy lifestyle messages on #SORETheSeries with the help of socialization agents which are family, peer group and community, school, media, and professional who teach them about healthy lifestyle along their life.
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
T53356
UI - Tesis Membership  Universitas Indonesia Library
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Sihotang, Yenny Rotua Lucyana
Abstrak :
ABSTRAK
Faktor-Faktor Yang Berhubungan dengan Penerapan GayaHidup Sehat Diabetes Pada Penderita DM tipe 2 di KotaPematangsiantar Tahun 2017Penyakit Diabetes Mellitus DM menjadi salah satu masalah kesehatan yangbesar di dunia, termasuk di Indonesia. Prevalensi DM tipe 2 mengalamipeningkatan di Kota Pematangsiantar akibat dari perubahan gaya hidup. Tujuanpenelitian ini untuk menganalisis faktor-faktor yang berhubungan denganpenerapan gaya hidup sehat penderita DM tipe 2. Desain penelitian yangdigunakan adalah Cross Sectional, jumlah sampel 124 responden diambil denganmenggunakan Cluster Sampling. Analisis data menggunakan Uji Chi Square danregresi logistik ganda. Hasil penelitian menunjukkan ada hubungan antarapersepsi hambatan, efikasi diri, pengetahuan, dukungan keluarga, dan jeniskelamin dengan penerapan gaya hidup sehat DM Faktor-faktor yang palingdominan berhubungan dengan penerapan gaya hidup sehat adalah efikasi diri OR=8,378 dan dukungan keluarga OR=2,626 . Responden yang memilikiefikasi diri yang tinggi akan berpeluang 8 kali lebih besar melakukan penerapangaya hidup sehat, dan responden yang mendapat dukungan keluarga yang tinggiberpeluang 3 kali lebih besar melakukan penerapan gaya hidup sehat.Rekomendasi dari penelitian ini agar dilakukan upaya peningkatan efikasi diridengan pemberian edukasi pada penderita DM dengan melibatkan peran sertakeluarga penderita.Kata kunci : Diabetes melitus, Penerapan gaya hidup sehat, Persepsi Individu,Efikasi Diri, Pengetahuan, Dukungan Keluarga.
ABSTRACT
Factors Related to Application of Healthy Lifestyle of Type 2Diabetes Mellitus in Pematangsiantar 2017Diabetes Mellitus DM has become one of the major health problems inIndonesia as well as in many other countries. The prevalence of Type 2 DiabetesMellitus T2DM has increased in Pematangsiantar as result of lyfestyle change.This research aimed to analyze the factors related to application of healthylyfestyle of T2DM patient. This research rsquo s design used was Cross Sectional, thesample of 124 respondents was taken by Cluster Sampling. Data analysis usingChi Square Test and multiple logistic regression. The results show there is arelationship between perception of barriers, self efficacy, knowledge, familysupport, and gender with the application of healthy lifestyle. The most dominantfactors related to the application of healthy lifestyle are self efficacy OR 8,378 and family support OR 2,626 . Respondents who have high self efficacywill have 8 times greater chance of implementing a healthy lifestyle, andrespondents who have high family support have 3 times greater chance ofimplementing a healthy lifestyle. The recommendation of this research is to makeefforts to increase self efficacy by giving education to T2DM patient by involvingpatient 39 s family participation.Key Word T2DM application of healthy lifestyle Individual perceptions knowledge cues to action
2017
T47585
UI - Tesis Membership  Universitas Indonesia Library
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Annete Lupita
Abstrak :
Tugas Karya Akhir ini membahas tentang Perencanaan Strategi Komunikasi Pemasaran aplikasi smartphone berbasis gaya hidup sehat, yaitu Fitco, yang mengajak penggunanya untuk memulai penerapan gaya hidup sehat lewat berjalan kaki. Fitco yang merupakan pemain baru dan masih melalui tahap pra rilis menemukan masalah, yaitu pemilihan target pasar yang tidak tajam dan positioning yang belum jelas. Masalah yang ditemui Fitco dianalisis lewat model perceptual mapping dan VALS untuk menemukan target pasar primer. Data dikumpulkan langsung dari perusahaan serta lewat pengumpulan data kuantitatif dan kualitatif terhadap target pasar potensial Fitco. Setelah mendapatkan temuan analisis konsumen lewat wawancara kualitatif, peneliti menentukan atribut-atribut yang sesuai untuk merancang ide besar. Dengan ide besar Collectible Healthy Social Life, peneliti menurunkan pesan yang ingin dibawakan ke dalam marketing communication platform untuk mendapatkan positioning, key message, copy blocks, serta tone and manner yang sesuai dengan Fitco secara efektif. Kemudian, evaluasi telah dilakukan lewat pengumpulan data kuantitatif untuk mengukur penerimaan positioning dan gaya penyampaian pesan yang telah dirancang terhadap target pasar yang telah ditentukan.
This final assignment discusses about Strategic Marketing Communication Planning Marketing of a healthy lifestyle based smartphone application called Fitco, which aims to persuade its users to start adopting a healthy lifestyle through walking. As a newcomer in the industry, Fitco finds its problems in lack of market targeting and unclear positioning. The problems found are analyzed through perceptual mapping model and VALS method to discover a primary target market. Data are collected directly from Fitco, as well as quantitative and qualitative research conducted towards its potential target market. After gathering new consumer analysis findings, researcher determines corresponding attributes to design the big idea. With Collectible Healthy Social Life as the big idea, researcher applies this big idea into marketing communication platform to effectively create Fitcos positioning, key message, copy blocks, as well as tone and manner. Later, evaluation is done through quantitative research to determine potential target markets reception towards Fitcos big idea design.
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
TA-Pdf
UI - Tugas Akhir  Universitas Indonesia Library
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Yayi Suryo Prabandari
Abstrak :
Di Indonesia, sejak lebih dari dua dekade, terjadi transisi epidemiologi. Prevalensi penyakit tidak menular (PTM) meningkat menggeser penyakit menular. Sejak tahun 2004, tiga perilaku hidup bersih sehat (PHBS) terkait PTM, yang meliputi tidak merokok, aktivitas fisik, konsumsi tinggi serat belum memenuhi target. Penelitian ini bertujuan mengetahui penggalian riwayat dan nasihat gaya hidup sehat yang dilaporkan oleh pasien dan dok- ter. Penelitian dilakukan dengan rancangan potong lintang pada 57 dokter dan 251 pasien puskesmas. Data dikumpulkan dengan kuesioner terstruk- tur dan wawancara di empat puskesmas di Kota Yogyakarta dan delapan puskesmas di Kabupaten Sleman mulai September 2011 sampai dengan Januari 2012. Hasil penelitian menunjukkan bahwa lebih banyak dokter yang memberikan nasihat tentang gaya hidup sehat daripada menanyakan- nya. Dokter lebih sering melakukan penggalian riwayat dan nasihat tentang kebiasaan merokok daripada tentang olah raga dan pola makan. Penggalian riwayat dan nasihat yang dilaporkan oleh dokter dan pasien berbeda. Menurut pasien, dokter seharusnya bertanya dan memberi nasi- hat gaya hidup sehat. Karakteristik dokter tidak berhubungan dengan peng- galian riwayat dan nasihat gaya hidup sehat yang dilakukan. Penggalian riwayat tentang hidup sehat menjadi prediktor kuat dalam memberikan nasi- hat untuk melakukan gaya hidup sehat.

Epidemiological transition has been occurred in Indonesia in the last two decades. The increasing prevalence of non communicable disease (NCD) has shifted the communicable disease. This pattern has been predicted since the 2004. National health survey reported that the Indonesian? clean and healthy behavior (PHBS) related to NCD, namely, not smoking, exer- cise and high fiber diet were still far from the target. The role of physician, particularly primary health care is crucial to overcome those health prob- lems. This cross sectional study aimed to assess history taking and advice on healthy life style reported by patient and physician. Participants were 57 physicians and 251 patients of primary health care (Puskesmas). Data were collected by structured questionnaires and interviews at 4 Puskesmas in Yogyakarta City and at 8 Puskesmas in Sleman District, started between September 2011 and January 2012. The results showed that physicians more carried out health advice on healthy life style than ask about them. Patients and physicians reported differently in the history taking and advice on healthy life style. Physician was more asking and advice about smoking habits than exercise and high fiber diet. Characteristics of physicians did not correlate with history taking and advice of healthy lifestyle. History taking of healthy life style was a strong predictor to conduct advice on healthy life style.
Universitas Gadjah Mada, Fakultas Kedokteran, Bagian Ilmu Kesehatan Masyarakat, 2013
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Artikel Jurnal  Universitas Indonesia Library
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Muhyi Nur Fitrahanefi
Abstrak :
Salah satu upaya untuk menurunkan angka kejadian dan kematian akibat penyakit menular dan tidak menular adalah dengan menerapkan perilaku gaya hidup sehat. Penelitian ini bertujuan untuk mengetahui hubungan karakteristik mahasiswa (umur, jenis kelamin, uang saku, dan fakultas), pengetahuan, dan sikap terhadap perilaku gaya hidup sehat mahasiswa S1 Reguler Aktif Universitas Indonesia tahun 2014. Penelitian ini telah dilaksanakan pada bulan Maret 2014 menggunakan desain studi cross-sectional dengan total sampel sebanyak 454 responden dari 13 fakultas. Hasil penelitian menunjukkan bahwa 59% responden memiliki perilaku gaya hidup sehat dan 41% memiliki perilaku gaya hidup tidak sehat. Berdasarkan enam variabel, hanya variabel fakultas yang memiliki hubungan bermakna dengan perilaku gaya hidup sehat mahasiswa dengan nilai p 0,000 dan nilai OR 2,45 (CI 95% : 1,63-3,66). ...... Adopting healthy lifestyle behaviour is an effort to reduce the mortality and case number from infectious and non-infectious disease. This study aimed to determine the relationship of student characteristics (age, sex, allowance, and the faculty), knowledge, and attitude toward healthy lifestyle behaviors among undergraduate student of University of Indonesia. This study used cross sectional in March 2014 which included 454 respondents from 13 faculties. The results showed that 59% of respondents have a healthy lifestyle behaviors, and 41% of them do not have it. Based on six variables, only kind of the faculty which has significant relationships toward student healthy lifestyle behaviors with p values 0.000 and OR 2.45 (95% CI: 1.63 to 3.66).
Depok: Fakultas Kesehatan Masyarakat Universitas Indonesia, 2014
S55045
UI - Skripsi Membership  Universitas Indonesia Library
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Tri Agustinasari
Abstrak :
Kampanye merupakan upaya yang digunakan untuk mengatasi permasalahan sosial termasuk mengatasi permasalahan narkotika. Kampanye bertujuan untuk merubah perilaku masyarakat. Di Indonesia, permasalahan narkotika membawa kerugian ekonomi dan kerugian sumber daya penduduk. Penelitian ini bertujuan untuk mengetahui bagaimana kampanye pencegahan penyalahgunaan narkotika yang mengangkat konten Gaya Hidup Sehat dan menganalisis konten Gaya Hidup Sehat dalam Iklan Layanan Masyarakat (ILM) produksi BNN tahun 2016 – 2018. Penelitian ini menggunakan pendekatan mix method yaitu menggabungkan data kuantitatif dan data kualitatif. Data kuantitatif diperoleh melalui metode analisis konten. Populasi dan sampel dalan penelitian ini adalah ILM produksi BNN tahun 2016 – 2019 berjumlah 31 iklan. Data kualitatif diperoleh melalui wawancara terhadap pelaku kampaye dan masyarakat yang bertujuan untuk menggali lebih dalam bagaimana kampanye dilaksanakan pada Direktorat Diseminasi Informasi. Hasil penelitian menunjukkan bahwa kampanye pencegahan penyalahgunaan narkotika di BNN dilakukan melalui proses pengganggaran, penentuan tema dan sasaran. Konten Gaya Hidup Sehat dan pesan persuasi telah terdapat dalam ILM produksi BNN tahun 2016 – 2018. ILM dibingkai dalam bentuk iklan verbal dan non verbal sedangkan argumentasi dalam ILM adalah dengan menggunakan pendekatan rational appeal dan emotional appeal. Tahun 2018 ILM yang diproduksi tidak menggunakan pendekatan fear appeal karena adanya kelompok pencari sensasi.
Campaign is an effort used in overcoming social problems including in overcoming narcotics problems. The campaign aims to change peoples behavior. In Indonesia, narcotics problems carry economic losses and loss of human resources. The research aims to determine how narcotic abuse prevention campaigns are lifting healthy lifestyle content and analysing healthy lifestyle content in NNBs production of Public Service Advertising (PSA) in 2016 – 2018. This research uses the mix method approach of combining quantitative data and qualitative data. Quantitative Data is obtained through a method of content analysis. The population and samples of this research are PSA production of NNB in 2016 – 2019 amounting to 31 ads. Qualitative Data was obtained through interviews against campaigner actors and communities aimed at digging deeper into how the campaign was conducted at the Directorate of Information dissemination. The results showed that the campaign to prevent narcotics abuse at the NNB was carried out through a budgeting process, determining themes and targets. Healthy Lifestyle content and persuasion messages have been found in NNB production PSAs in 2016 - 2018. PSA is framed in the form of verbal and non-verbal advertisements while arguments in PSA have included the rational appeal and emotional appeal approaches. In 2018 the PSA produced did not use fear appeal approach because of the sensation seeker group.
Depok: Sekolah Kajian Stratejik dan Global Universitas Indonesia, 2019
T52753
UI - Tesis Membership  Universitas Indonesia Library
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Linda Widiastuti
Abstrak :
[ ABSTRAK
Skripsi ini membahas mengenai faktor risiko perilaku (merokok, aktivitas fisik dan diet) dengan penyakit jantung dan pembuluh darah (penyakit jantung koroner dan stroke) pada usia ≥40 tahun di Indonesia tahun 2013. Berdasarkan data estimasi WHO, 17,5 juta orang meninggal di dunia karena penyakit kardiovaskuler (7,4 juta karena penyakit jantung koroner dan 6,7 juta akibat stroke pada tahun 2012). Perilaku memegang peranan penting dalam mempengaruhi kejadian penyakit jantung dan pembuluh darah. Tujuan penelitian ini adalah untuk menilai pengaruh faktor risiko perilaku (merokok, aktivitas fisik dan diet) dengan kejadian penyakit jantung dan pembuluh darah pada usia ≥40 tahun. Penelitian bersifat kuantitatif, dengan desain studi cross sectional, menggunakan data sekunder Riskesdas Tahun 2013. Sampel penelitian ini adalah semua individu yang berusia ≥40 tahun yang menjadi responden dalam Riskesdas 2013. Hasil penelitian menunjukkan bahwa perilaku merokok dan aktivitas fisik memiliki hubungan dengan penyakit jantung dan pembuluh darah, sedangkan diet tidak sehat memiliki risiko yang lebih rendah. Faktor yang berperan besar terhadap penyakit jantung koroner adalah merokok (yang merokok dibandingkan dengan yang tidak merokok, pada laki-laki OR: 1,32 dan perempuan OR: 1,63). Sedangkan untuk stroke, faktor aktivitas fisik yang memiliki risiko yang lebih besar terhadap kejadian stroke (yang berperilaku kurang gerak dibandingkan dengan yang beraktivitas fisik cukup, pada laki-laki OR: 2,01 dan perempuan OR: 2,60). Oleh sebab itu, memulai gaya hidup sehat akan sangat membantu dalam mencegah ketiga penyakit ini begitupun penyakit lainnya.
ABSTRACTThis thesis discusses the behavioral risk factors (smoking, physical activity and diet) with heart and blood vessel disease (coronary heart disease and stroke) at age ≥40 years in Indonesia in 2013. According to the WHO estimates, 17.5 million people died in world as cardiovascular disease (7.4 million due to coronary heart disease and 6.7 million from stroke in 2012). Behavior plays an important role in influencing the incidence of heart disease and blood vessels. The purpose of this study was to assess the effects of behavioral risk factors (smoking, physical activity and diet) and the incidence of heart disease and blood vessels at age ≥40 years. The research is quantitative, with cross sectional study design, using secondary data Riskesdas 2013. The sample was all individuals aged ≥40 years who were respondents in Riskesdas 2013. The results showed that smoking behavior and physical activity linked to heart disease and blood vessels, whereas an unhealthy diet have a lower risk. Factors that played a major role against coronary heart disease is smoking (smoking compared with non-smokers, in men OR: 1,32 and women OR: 1.63). As for stroke, physical activity factors that have a greater risk for stroke (which behaves less movement compared with sufficient physical activity, in men OR: 2,01 and women OR: 2.60). Therefore, start a healthy lifestyle will be very helpful in preventing this disease as well as the three other diseases.;This thesis discusses the behavioral risk factors (smoking, physical activity and diet) with heart and blood vessel disease (coronary heart disease and stroke) at age ≥40 years in Indonesia in 2013. According to the WHO estimates, 17.5 million people died in world as cardiovascular disease (7.4 million due to coronary heart disease and 6.7 million from stroke in 2012). Behavior plays an important role in influencing the incidence of heart disease and blood vessels. The purpose of this study was to assess the effects of behavioral risk factors (smoking, physical activity and diet) and the incidence of heart disease and blood vessels at age ≥40 years. The research is quantitative, with cross sectional study design, using secondary data Riskesdas 2013. The sample was all individuals aged ≥40 years who were respondents in Riskesdas 2013. The results showed that smoking behavior and physical activity linked to heart disease and blood vessels, whereas an unhealthy diet have a lower risk. Factors that played a major role against coronary heart disease is smoking (smoking compared with non-smokers, in men OR: 1,32 and women OR: 1.63). As for stroke, physical activity factors that have a greater risk for stroke (which behaves less movement compared with sufficient physical activity, in men OR: 2,01 and women OR: 2.60). Therefore, start a healthy lifestyle will be very helpful in preventing this disease as well as the three other diseases.;This thesis discusses the behavioral risk factors (smoking, physical activity and diet) with heart and blood vessel disease (coronary heart disease and stroke) at age ≥40 years in Indonesia in 2013. According to the WHO estimates, 17.5 million people died in world as cardiovascular disease (7.4 million due to coronary heart disease and 6.7 million from stroke in 2012). Behavior plays an important role in influencing the incidence of heart disease and blood vessels. The purpose of this study was to assess the effects of behavioral risk factors (smoking, physical activity and diet) and the incidence of heart disease and blood vessels at age ≥40 years. The research is quantitative, with cross sectional study design, using secondary data Riskesdas 2013. The sample was all individuals aged ≥40 years who were respondents in Riskesdas 2013. The results showed that smoking behavior and physical activity linked to heart disease and blood vessels, whereas an unhealthy diet have a lower risk. Factors that played a major role against coronary heart disease is smoking (smoking compared with non-smokers, in men OR: 1,32 and women OR: 1.63). As for stroke, physical activity factors that have a greater risk for stroke (which behaves less movement compared with sufficient physical activity, in men OR: 2,01 and women OR: 2.60). Therefore, start a healthy lifestyle will be very helpful in preventing this disease as well as the three other diseases., This thesis discusses the behavioral risk factors (smoking, physical activity and diet) with heart and blood vessel disease (coronary heart disease and stroke) at age ≥40 years in Indonesia in 2013. According to the WHO estimates, 17.5 million people died in world as cardiovascular disease (7.4 million due to coronary heart disease and 6.7 million from stroke in 2012). Behavior plays an important role in influencing the incidence of heart disease and blood vessels. The purpose of this study was to assess the effects of behavioral risk factors (smoking, physical activity and diet) and the incidence of heart disease and blood vessels at age ≥40 years. The research is quantitative, with cross sectional study design, using secondary data Riskesdas 2013. The sample was all individuals aged ≥40 years who were respondents in Riskesdas 2013. The results showed that smoking behavior and physical activity linked to heart disease and blood vessels, whereas an unhealthy diet have a lower risk. Factors that played a major role against coronary heart disease is smoking (smoking compared with non-smokers, in men OR: 1,32 and women OR: 1.63). As for stroke, physical activity factors that have a greater risk for stroke (which behaves less movement compared with sufficient physical activity, in men OR: 2,01 and women OR: 2.60). Therefore, start a healthy lifestyle will be very helpful in preventing this disease as well as the three other diseases.]
Universitas Indonesia, 2015
S62264
UI - Skripsi Membership  Universitas Indonesia Library
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Givero Tommy Alessandro
Abstrak :
Perkembangan zaman merubah aspek kehidupan masyrakat, di mana salah satu aspek yang terkena dampaknya yaitu pada pola hidup masyrakat yang semakin sehat. Gaya hidup sehat mendorong para pelaku bisnis untuk memanfaatkan tren yang sedang berlangsung dengan membuat usaha yang mendukung gaya hidup tersebut, seperti Diet & Healthy Catering. Yellow Fit Kitchen menjadi salah satu perusahaan yang bergerak pada bidang ini di tengah maraknya persaingan pada industri tersebut. Oleh karena itu, Yellow Fit perlu untuk memanfaatkan berbagai aktivitas pemasaran untuk dapat bersaing dengan para kompetitornya. Yellow Fit Kitchen memilih untuk melakukan pemasaran pada platform media sosial Instagram mereka, terlebih karena pengguna Instagram di Indonesia kian meningkat secara signifikan setiap tahunnya. Aktivitas pemasaran media sosial melalui Instagram dapat menciptakan respon konsumen yang positif, rasa cinta terhadap merek, mendukung persepsi konsumen, hingga terciptanya loyalitas merek. Penelitian ini bertujuan untuk menganalisis hubungan social media marketing activities dengan brand love melalui self-expressive brand (social & inner) terhadap brand loyalty pada Yellow Fit Kitchen. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei online untuk mengumpulkan data. Hasil peneltiain menunjukkan bahwa terdapat hubungan antara variabel social media marketing activities, self-expressive brand (social dan inner), brand love, dan brand loyalty pada Yellow Fit Kitchen di wilayah Jabodetabek. Penelitian ini merekomendasikan agar Yellow Fit Kitchen lebih memaksimalkan aktivitas pemasaran melalui platform Instagramnya, menekankan value proposition gaya hidup sehat pada setiap konten dan produk yang diberikan, membuat program atau campaign untuk menciptakan loyalitas pelanggan. ......The times have changed aspects of people's lives, where one aspect that is affected is the lifestyle of the people who are getting healthier. A healthy lifestyle encourages businesspeople to take advantage of the ongoing trends by creating businesses that support these lifestyles, such as Diet & Healthy Catering. Yellow Fit Kitchen is one of the companies engaged in this field, amid rampant competition in the related field. Therefore, Yellow Fit needs to take advantage of various marketing activities to be able to compete with its competitors. Yellow Fit Kitchen chooses to do marketing on their Instagram social media platform, especially since Instagram users in Indonesia are increasing significantly every year. Social media marketing activities through Instagram can create positive consumer responses, love for brands, support consumer perceptions, and create brand loyalty. This study aims to analyze the effect of the relationship between social media marketing activities and brand love through self-expressive brands (social & inner) on brand loyalty at Yellow Fit Kitchen. This study uses a quantitative approach with an online survey method to collect data. The results of the study show that there is an influence between the variables of social media marketing activities, self-expressive brand (social and inner), brand love, and brand loyalty at Yellow Fit Kitchen in the Jabodetabek area. This study recommends that Yellow Fit Kitchen maximize marketing activities through its Instagram platform, emphasize the value proposition of a healthy lifestyle for every content and product provided, create programs or campaigns to create customer loyalty.
Depok: Fakultas Ilmu Administrasi Universitas Indonesia, 2021
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UI - Skripsi Membership  Universitas Indonesia Library