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Hasil Pencarian

Ditemukan 8 dokumen yang sesuai dengan query
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Tengku Ervan Naufal
Abstrak :
E-commerce adalah masa depan industri ritel. Pertumbuhan eksponensial mereka telah menjadi pusat pendapatan online dalam 10 tahun terakhir, terutama di Indonesia. Indonesia adalah salah satu negara dengan pertumbuhan tertinggi dalam transaksi E-commerce online beserta jumlah perusahaan ritel online. Di Indonesia, tiga perusahaan yang menonjol dalam hal kunjungan situs web dan tingkat pertumbuhan mereka yaitu Bukalapak, Shopee dan Tokopedia. Dengan adanya tingkat persaingan yang tinggi dalam industri, tiga perusahaan ini harus mengetahui preferensi konsumer dalam berbagai aspek E-commerce, terutama mekanisme promosi perusahaan. Mekanisme promosi perusahaan E-commerce harus diprioritaskan agar sesuai dengan kebutuhan konsumen. Namun, mekanisme promosi untuk meningkatkan loyalitas konsumen belum disepakati oleh berbagai penelitian. Penelitian ini bertujuan untuk mengidentifikasi penentu utama loyalitas E-commerce dalam pembentukkan niat pembelian kembali. Dengan demikian, penelitian ini menggabungkan dua model yang menambahkan faktor website quality dan product related factors dalam mengukur efek keduanya terhadap repurchase intention melalui perceived consumer and seller relationship value and perceived value. Faktor website quality meliputi system quality, information quality dan E-service quality. Penelitian ini menggunakan 298 responden dari survei yang dilakukan di beberapa daerah di Indonesia yaitu di Medan, Jabodetabek, Bandung, Semarang, Bali dan Makassar. Selanjutnya, data dianalisis menggunakan metode partial least square structural equation modelling dengan menggunakan software SmartPLS 3.2.8. Temuan dari penelitian ini menunjukkan bahwa system quality dan E-service quality memiliki pengaruh signifikan terhadap perceived consumer and seller relationship value sedangkan information quality tidak memiliki pengaruh yang signifikan. Perceived quality dan price competitiveness memiliki efek langsung terhadap perceived value sementara perceived price competitiveness memiliki efek langsung terhadap perceived quality. Perceived consumer and seller relationship value dan perceived value memiliki pengaruh signifikan terhadap repurchase intention dari konsumer Bukalapak, Shopee and Tokopedia.
E-commerce is the future of retail industry. Their exponential growth has been the centre of online revenues in the last 10 years, especially in Indonesia. Indonesia is one of the highest growing country in terms of the online E-commerce transaction as well as the number of online retail companies. In Indonesia, there are three companies that stands out in terms of website visits and growth rate which are Bukalapak, Shopee and Tokopedia. As there is high level of competition in the industry, determining consumer preferences in several aspect of these E-commerce companies, especially their promotional materials is crucial. The E-commerce companies promotional mechanism should be prioritized to match consumer's needs. However, the determined promotional mechanism to increase consumer loyalty is not yet agreed upon by researchers. This study aims to identify the main determinants of E-commerce loyalty in the form of repurchase intention. In doing so, the research combines two models which adds website quality factors and product related factors in measuring their effect towards repurchase intention through perceived consumer and seller relationship value and perceived value. Website quality factors include system quality, information quality and E-service quality. The research was measured using 298 responses from a survey conducted in several areas of Indonesia which are Medan, Jabodetabek, Bandung, Semarang, Bali and Makassar. Furthermore, the data was analysed using partial least square structural equation modelling, using the software of Smart PLS 3.2.8. The findings of this research indicates that system quality and E-service quality has significant effect towards perceived consumer and seller relationship value while information quality does not. Perceived quality and price competitiveness has a direct effect towards perceived value while perceived price competitiveness have a direct effect towards perceived quality. Finally, perceived consumer and seller relationship value and perceived value has a direct effect towards repurchase intention of Bukalapak, Shopee and Tokopedia consumers.
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
S-Pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Prasetya Hari Ariadi
Abstrak :
Skripsi ini membahas tentang penerapan arsitektur informasi pada Website Perpustakaan Kementerian Sosial RI. Penelitian dilakukan dengan menggunakan pendekatan motode campuran sekuensial. Metode yang digunakan adalah eksperimen dan wawancara. Analisis penelitian didasari dari empat komponen dasar arsitektur informasi yaitu sistem organisasi, sistem navigasi, sistem pelabelan, dan sistem pencarian. Penulis melakukan metode eksperimen dengan cara menganalisis langsung tampilan dan fitur-fitur yang ada pada website. Metode wawancara juga dilakukan untuk menambah data. Hasil dari penelitian menunjukan bahwa Website Perpustakaan Kementerian Sosial RI sudah memenuhi beberapa komponen dasar arsitektur informasi namun masih ada beberapa komponen arsitektur yang belum diterapkan. Perpustakaan juga mendapatkan manfaat serta tantangan baru dari penerapan automasi perpustakaan. Berdasarkan hasil penelitian tersebut penulis memberikan saran kepada pihak perpustakaan untuk lebih memperhatikan arsitektur informasi dan memperbaiki fitur-fitur yang masih belum berjalan karena hal akan memberikan kemudahan kepada pengguna untuk dapat bernavigasi atau mencari informasi yang dibutuhkan.
This research discusses about the application of information archicture on the Library Website of Kementerian Sosial RI. This research uses explanatory sequential mixed method using experiment and interview. The research is based onthe four basic components of infomation archicture organization system, labeling system, navigation system, and search system. Researcher perform an experimental method by analyzing the interface and features available on the website and also interview method is take on to the informant for additional data. The results showed that the Library Website of Kementerian Sosial RI has met some basic components of information archicture but there are still some components that havent beenapplied. The library also gets benefits and challenges from implementing library automation. Based on the results of these studies, researchers provide advices to thelibrary to pay more attention to information architecture and repair some features that still not working because it will provide convenience to the user to be able to navigate or find the information that they are looking for.
Depok: Fakultas Ilmu Pengetahuan dan Budaya Universitas Indonesia, 2017
S66866
UI - Skripsi Membership  Universitas Indonesia Library
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Faisal Ardiansyah
Abstrak :
Penelitian ini membahas tentang arsitektur informasi situs Perpustakaan Universitas Gunadarma. Penelitian ini bertujuan untuk melakukan evaluasi terhadap situs perpustakaan Universitas Gunadarma berdasarkan empat prinsip dasar arsitektur informasi untuk situs yaitu, sistem organisasi, sistem pelabelan, sistem navigasi dan system pencarian . Penelitian menggunakan metode kuantitatif eksperimental. Hasil dari penelitian menunjukan bahwa situs Perpustakaan Universitas Gunadarma sudah menerapkan beberapa komponen dasar arsitektur informasi. Selain itu, situs perpustakaan Universitas Gunadarma belum beradaptasi dengan tampilan mobile. Berdasarkan hasil penelitian, disarankan kepada pihak perpustakaan Unviersitas Gunadarma untuk meningkatkan dan mengembangkan arsitektur informasi serta beradaptasi dengan fitur mobile.
This resecarh discusses about the information architecture of Gunadarma University library situs. Aim of this research is for evaluate Gunadarma University library situs based on four basic principals of information architecture for a situs. The four prinicipals of information architecture for situs are organization system, labeling system, navigation system, search system. This research uses quantitative experimental method. The result of this research shows that Gunadarma University library situs has applied some of basic components of information architecture. In addition, Gunadarma University library situs hasn rsquo t adapted with mobile interface. Based on this research, the author suggested to Gunadarma University library to improve and develop information architecture on this situs and adapted mobile feature.
Depok: Fakultas Ilmu Pengetahuan dan Budaya Universitas Indonesia, 2017
S69963
UI - Skripsi Membership  Universitas Indonesia Library
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Prasena Giritungga Putra
Abstrak :
ABSTRAK
Penelitian ini bertujuan untuk mengetahui pengaruh kualitas website rekrutmen yang terdiri dari tiga dimensi (kualitas informasi, kualitas sistem, dan kualitas layanan) dengan model penerimaan teknologi yaitu (perceived usefulness dan perceived ease of use) dan faktor pengaruh sosial yang terdiri dari dua dimensi (faktor pengaruh sosial informasional dan faktor pengaruh sosial normatif) terhadap daya tarik organisasi. Penelitian ini melibatkan 161 sampel aktif mahasiswa sarjana Universitas Indonesia jurusan perpajakan, jurusan administrasi fiskal, dan jurusan akuntansi untuk dua jenjang terakhir menggunakan kuesioner. Pengujian data dilakukan secara simultan dengan metode Partial Least Square (PLS). Hasil penelitian menunjukkan pengaruh kualitas situs rekrutmen berorientasi layanan (kualitas informasi & kualitas sistem) pada persepsi kemudahan penggunaan, dan persepsi kemudahan penggunaan mempengaruhi daya tarik organisasi dalam hal pengaruh sosial. Ditemukan bahwa pengaruh sosial informasional mempengaruhi daya tarik organisasi. Namun tidak dengan pengaruh sosial normatif. Hasil ini memberikan masukan kepada perusahaan agar dapat memaksimalkan website dengan memberikan kualitas informasi dan layanan website yang terbaik. Karena kedua fitur berorientasi layanan ini sangat mempengaruhi persepsi kerja terhadap daya tarik organisasi. dan meningkatkan aktivitas eksternal yang mempengaruhi persepsi lingkungan sosial terhadap organisasi.
ABSTRACT
This study aims to determine the effect of the quality of the recruitment website which consists of three dimensions (information quality, system quality, and service quality) with a technology acceptance model, namely (perceived usefulness and perceived ease of use) and social influence factors consisting of two dimensions (factor informational social influence and normative social influence factors) on organizational attractiveness. This study involved 161 active samples of undergraduate students at the University of Indonesia majoring in taxation, majoring in fiscal administration, and majoring in accounting for the last two levels using a questionnaire. Data testing was carried out simultaneously with the Partial Least Square (PLS) method. The results show the effect of service-oriented recruitment site quality (information quality & system quality) on perceived ease of use, and perceived ease of use affects organizational attractiveness in terms of social influence. It was found that informational social influences affect organizational attractiveness. But not with normative social influences. These results provide input to the company in order to maximize the website by providing the best quality information and website services. Because these two service-oriented features greatly affect the perception of work towards the attractiveness of the organization. and increasing external activities that affect the perception of the social environment towards the organization.
Jakarta: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
S-pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Nakano, Russell
Boston: Addison-Wesley , 2002
005.72 NAK w
Buku Teks  Universitas Indonesia Library
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Ilham Muharma
Abstrak :
ABSTRAK
Rekrutmen penting bagi suatu organisasi karena berfungsi untuk menghimpun sumber daya manusia. Kemajuan teknologi yang berkembang telah memaksa perusahaan untuk menerapkan e-recruitment, yaitu sistem rekrutmen yang memanfaatkan Internet. Penelitian ini berfokus pada perancangan dan analisis model e-recruitment berbasis web dengan pendekatan integrated assessment. Hasil dari penelitian ini menunjukkan performa aplikasi dan database dalam mengukur kapasitas concurrent users sebanyak 375 dan 376 dari 500 pengguna virtual yang dianalisis. Average load time aplikasi web eksternal dan database selama kurang dari 30 milidetik 375 pengguna virtual bersamaan dan 2,253 detik. Sedangkan, maximum load time aplikasi web eksternal saat 500 pengguna virtual bersamaan terjadi pada halaman home selama 17,22 detik. Rata-rata pemanfaatan CPU aplikasi web eksternal yang dianalisis sebesar 1,925 . Hasil penilaian responden terhadap functionality dan usability aplikasi web eksternal dan internal memiliki nilai kepuasan sebesar 84,33 dari 100.
ABSTRACT
Recruitment is important for organization because it has the function of collecting human resources toward the organization. The technology development has grown up and it forces company to implement e recruitment, which is Internet based recruitment. This research is focused on designing and analyzing of web based e recruitment model with integrated assessment approach. The results show that the performance of external web application and database in measuring the concurrent user capacity of 375 and 376 of 500 virtual users analyzed. Average load time of external web application and database for less than 30 milliseconds 375 concurrent virtual users and 2,253 seconds. The maximum load time of external web application when 500 concurrent virtual users occurred on the home page for 17,22 seconds. The average CPU utilization of external web application were analyzed of 1,925 . The results of respondents rsquo assessment concerning to the functionality and usability of external and internal web application has total amount of satisfaction 84,33 of 100.
2017
S69710
UI - Skripsi Membership  Universitas Indonesia Library
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Rakha Irdiansyah
Abstrak :
Perkembangan informasi dan teknologi mendorong pertumbuhan arus industri baru di Indonesia yaitu industri digital. Indikasi dari pertumbuhan industri ini adalah maraknya kemunculan perusahaan rintisan (startup), bahkan Indonesia memiliki 4 dari 7 startup unicorn yang terdapat di Asia Tenggara. Namun, masalah utama yang dihadapi oleh startup di Indonesia saat ini adalah sulitnya mendapatkan permodalan. Studi eksploratif ini mencoba mencari tahu apakah Traffic situs web, Jumlah unduhan aplikasi, dan Penilaian aplikasi memiliki hubungan dalam memengaruhi peluang startup di Indonesia dalam mendapatkan akses pendanaan. Penelitian ini menggunakan data sampel dari 108 startup yang terdaftar di Indonesia dengan sumber data dari Crunchbase. Regresi Logistik (Logit) digunakan untuk menguji model yang diusulkan dalam penelitian dan diperoleh dugaan bahwa ketiga variabel secara signifikan memengaruhi peluang startup di Indonesia dalam mendapatkan akses pendanaan. Studi ini berkontribusi dalam memperluas perspektif mengenai fenomena startup di Indonesia, terutama mengenai akses pendanaan terhadap startup dan variabel-variabel yang memengaruhinya.
The development of information and technology has pushed forward the creation of new industry in Indonesia, which is Digital Industry. As a result, hundreds of startup companies have risen, and Indonesia has become home to 4 out of 7 startup unicorns in Southeast Asia. The main problem faced by these startups is the difficulty of accessing funding. This explorative study aims; to understand whether web traffic, number of downloads, and apps. rating affect the probability of startups gaining access to funding in Indonesia. This study used data sample of 108 registered startups in Indonesia with Crunchbase as the main data source. Logistic Regression was used to test the proposed model, the result of this study suspects that the three variabels studied significantly affect the probability of startups access to funding in Indonesia with positive relationship. This research can contribute to broaden the perpective regarding startups phenomenon in Indonesia, especially around their access to funding and the variabels that determine it.
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
S-pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Kemper, Chris
Abstrak :
Foundation version control for web developers explains how version control works, what you can do with it and how. Using a friendly and accessible tone, you will learn how to use the three leading version control systems, subversion, git and mercurial, on multiple operating systems. The history and integral concepts of version control are covered so that you will gain a thorough understanding of the subject, and why it should be used to manage all changes in web development projects. Topics covered include, how to choose the correct software for your needs, creating and working with repositories, understanding trunks, branches, hooks, conflicts and merging, setting up respository servers and integrating with Apache, and using terminal, and understanding alternatives.
New York: Springer, 2012
e20425533
eBooks  Universitas Indonesia Library